A CRM as lean and powerful as your startup

folk is the #1 CRM for startups looking to build real relationships and close winning deals

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POW Agency sales pipeline dashboard showing demo booked, active discussion, and closed won stages with contact details.

Trusted by 4000+ companies around the world

4,9

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4,8

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4,5

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G2 review

Ditch the limitations of legacy CRMs

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Prospect without the pain of copy + paste

Six application icons: LinkedIn, Gmail, Outlook, Safari, WhatsApp, and Google Calendar

Engage leads on their favorite channels

Organizational chart showing roles: Founder, Sales, and Manager with document and connecting icons

Collaborate as team on a tool that’s simple and beautiful

Centralize
Capture
Research
Outreach
Close
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Centralize your contacts without weeks of setup

Centralize your leads, investors, and partners by connecting folk to your email, calendar, socials, and up to 6000+ other tools
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Capture contacts from LinkedIn instantly

Import leads and enrich their details without leaving LinkedIn with our folkX extension
LinkedIn profile page showing CEO contact information and account details
Walt Disney Company contact information including website, email, phone number, and LinkedIn profile

Save time on outbound with 1-click Enrichment

Let folk find emails & phones, and fill in missing data for you, so you can spend that time building relationships instead
Walt Disney Company contact information including website, email, phone number, and LinkedIn profile

Scale outreach while keeping it personal

Combine your CRM data with AI to generate personalized drafts, schedule messages, and automate sequences that help you stay in touch
Email template showing rebrand pitch sent to 230 recipients with conditional follow-up workflow
Sales funnel workflow showing qualified leads transitioning to discovery with new leads bar chart data

Match your CRM to your sales process

Track deals with ease by tailoring pipelines and dashboards to support your startup’s growth
Sales funnel workflow showing qualified leads transitioning to discovery with new leads bar chart data

See folk in action

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Compare CRMs

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Explore our latest releases

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Loved by startups

“folk helped us simplify our whole sales flow. Sometimes you get overwhelmed by all the tasks you need to do. Having folk just reminding us what leads to prioritize is a game-changer.”
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Catherine, Partnerships manager
@Eugeniuses
“Prospecting takes multiple forms: reach out to someone, meet at an event, get introduced, word of mouth... folk helps us capture all of this.”
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Hugo, CEO
@nextra
“We’re wearing a lot of hats and, at our agency, we need to. My CRM organization needs to be streamlined and easy to use. That's why we love folk.”
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Oliver , founder
@pinfluence
“folk is simple and flexible enough to evolve with the way we collaborate as a team. We used to rely mainly on inbound and word-of-mouth. And now folk helps also with prospecting.”
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Luc Chanut, founder
@monette