The #1 sales CRM

Name: folk CRM
Brand: folk
Rating: 4.9 (4000 reviews)

folk is your sales assistant for building real relationships and close winning deals

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Trusted by 3,500+ companies around the world

4,9

Product hunt

4,8

Chrome store

4,5

G2 review

A CRM that doesn’t destroy your soul

Prospect without the pain

Engage clients on any channel

Collaborate to close as a team

Migrate without the headache

Centralize all your contacts by connecting to your emails, calendar, socials, and 6000+ other tools

Instantly capture prospects from LinkedIn

Imports leads and enrich their details without leaving LinkedIn with our folkX extension

Skip lead research with 1-click Enrichment

Let folk find emails & phones, and fill in missing data for you, so you can spend that time building relationships instead

Send outreach and automate follow ups

Combine your CRM data with AI to generate personalized drafts, schedule messages, and automate sequences

Track deals in customizable sales pipelines

Collaborate on deals with shared pipelines and measure your sales efforts in customizable dashboards

Loved by closers

“folk helped us simplify our whole sales flow. Sometimes you get overwhelmed by all the tasks you need to do. Having folk just reminding us what leads to prioritize is a game-changer.”

Catherine, Partnerships manager

@Eugeniuses

“Prospecting takes multiple forms: reach out to someone, meet at an event, get introduced, word of mouth... folk helps us capture all of this.”

Hugo, CEO

@nextra

“We’re wearing a lot of hats and, at our agency, we need to. My CRM organization needs to be streamlined and easy to use. That's why we love folk.”

Oliver , founder

@pinfluence

“folk is simple and flexible enough to evolve with the way we collaborate as a team. We used to rely mainly on inbound and word-of-mouth. And now folk helps also with prospecting.”

Luc Chanut, founder

@monette

“A future-proof CRM should do tasks on the background. I'll go to folk to get my insights, look at my boards, see how my pipeline is doing, but I don't have to tell it stuff to do. That's the beauty of it.”

Pieter-Jan Pieter, Co-CEO

@OWOW

What is a CRM for sales?

A CRM for sales helps small teams organize contacts, track sales, and manage relationships from day one. It supports growth by centralizing data and making follow-ups easier.

What is the best tool for sales teams with 20 to 50 sales reps?Why should sales use folk CRM?

folk CRM is built for medium to large teams, combining AI with WhatsApp, email, and LinkedIn on a unified timeline. A strong fit for 20–50 seats.

Is folk CRM a good fit for large sales teams?

Yes. Premium adds email sequences, custom objects, dashboards, roles/permissions, and API to support complex collaboration at scale.

How to improve sales team performance?

Centralize every touchpoint, use AI to draft follow-ups/next steps, and capture LinkedIn contacts in one click to reduce lag and data gaps.

What's the best AI tool for large sales teams?

folk CRM is a top option: AI icebreakers, follow-ups, and next-best actions keep deals moving across WhatsApp, Gmail, and LinkedIn.

How does folk CRM help SDR/AE/AM handoffs and reduce leakage?

A single timeline logs WhatsApp, email, and LinkedIn with notes/tasks, so context follows the account and nothing slips between roles.

How long does folk's implementation take for a 10–50 seat team?

Setup is lightweight: connect email/calendar/WhatsApp and use folkX to capture contacts—designed for quick ramp, not months-long rollouts.

Which CRM features are essential for medium to large B2B sales teams?

Unified multi-channel timeline, AI assistance (icebreakers/follow-ups/next steps), sequences/dashboards, and granular roles/permissions.