CRM Alternative to Mailchimp

Mailchimp works great for sending newsletters to a generic audience, folk works better for building and engaging relationships

Interact with contacts, not subscribers

folk contact page is purpose-built for managing contacts including reminders, comments, interactions and company details

A contact page on folk

folk offers a purpose-built contact page

A contact page on Mailchimp

Mailchimp offers generic fields for newsletter use case

Manage relationships, not audience

Contacts are enriched, deduplicated and made more actionnable with relationship insights

A contact list on folk

folk lists relationships

A contact list on Mailchimp

Mailchimp provide a static audience database with static fields

Keep your contacts lists alive, not dead

folk automatically synchronizes interactions and contacts in real-time

linkedin logogoogle contact icon

A contact page on folk

folk imports automatically all your interactions with your contacts details

A contact page Mailchimp

Mailchimp only provide emailing rate, not contact update

Send email and follow-up in the same tool,
no need to export in CRM

Follow up on your contacts after sending them customized emails, in bulk.

Follow up with your contacts with folk

folk lets you activate your contacts by creating Kanban views

Follow up with your contact with Mailchimp

Export CSV to a CRM tool is the only way to activate contacts

A CRM users actually love

Whenever we get in touch with a new or existing contact, we register it on folk.

Cynthia Castelli

Project Manager at WPMarmite

We centralize and organize all the people we collaborate with on folk – from partners to clients. The tool really helped us sort out our long list of partners and the user-friendly interface makes it easier to activate our contacts as a team.

Simon hamelin

Founder at Lumeeo

We use folk to create value for our portfolio companies and easily make introductions between the experts in our network and the founders

David domingues

Investor at Techmind

For any major communication campaign, entrepreneurs at eFounders can leverage a network of journalists and influencers that we have built over the years and that is constantly updated by us

SARAH BARRON

Content Manager at eFounders

A CRM you can build around your use case

Event invitations

Donation campaign

Product launch

Official communication

Event invitations

Donation campaign

Product launch

Official communication

Event invitations

Donation campaign

Product launch

Official communication

How do they compare ?

Usage & Features

FREE

FOLK

MAILCHIMP

Price

8$ / month / user

17$ / month / user

Premium and dedicated Support

check icon
close icon

Multiple sources import

check icon
check icon

Interaction synchronization
(emails, calendar events)

check icon
close icon

Zapier & API integration

check icon
check icon

Zoom integration

check icon
close icon

CSV import

check icon
check icon

Chrome extension for Linkedin

check icon
close icon

Chrome extension for Gmail

check icon
close icon

View management

check icon
close icon

Deduplication and Enrichment

check icon
close icon

Custom search

check icon
check icon

Contact categorization

check icon
check icon

Mail merge

check icon
check icon

Add comments

check icon
check icon

Set reminder

check icon
close icon