November 3, 2023

How to Send Newsletters from Mailchimp when a Contact is Updated on folk

Discover folk - the CRM for people-powered businesses

Mailchimp is a popular email marketing platform that allows users to send newsletters and campaigns. Integrating Mailchimp with folk CRM can streamline your communication process and improve your overall customer relationship management.

Sending newsletters helps in a multitude of use cases including keeping contacts engaged, nurturing leads, and updating customers with relevant information.

In this article, we will explore the use cases, benefits, and step-by-step instructions on how to send newsletter using Mailchimp directly from folk.


Benefit #1: Reach your contacts effectively. By integrating Mailchimp with folk CRM, you can easily send newsletters to your tagged contacts, ensuring that your messages reach the right audience.

Benefit #2: Keep track of newsletter recipients. With this integration, you'll be able to maintain a record of the contacts who receive your newsletters, allowing you to track engagement and tailor your communication accordingly.

Benefit #3: Streamline your email marketing efforts. By centralizing Mailchimp newsletters into folk CRM, you can have a comprehensive view of your communication history with each contact, including newsletters, emails, events, and more.

How to send newsletter on Mailchimp from folk

  1. Open a Zapier or Make account: Zapier and Make are popular automation platforms that will help you connect Mailchimp and folk CRM.
  2. Set up the trigger: Choose folk CRM as the trigger, connect it to Zapier. Select the event "Contact Tagged" on folk CRM.
  3. Set up the action: Choose Mailchimp as the action, connect it to Zapier. Select the right audience or list on Mailchimp and customize the newsletter you want to send. Match the fields from folk CRM with the corresponding fields in Mailchimp.

Start from this template

By following these steps, you can centralize your Mailchimp newsletters into folk CRM and automate the process of sending newsletters to tagged contacts. This integration will optimize your communication efforts and improve your overall customer relationship management.

Implementing this integration can greatly enhance your email marketing strategy, organization, and customer experience. Give it a try and experience the benefits for yourself!