Descubra o folk - o CRM para empresas impulsionadas por pessoas
Capsule vs. Pipeliner: Quick overview
When choosing a CRM, it's essential to find a platform that aligns with your business needs. Capsule CRM and Pipeliner CRM are both popular options, each offering unique features to enhance customer engagement and streamline operations. In this blog post we'll compare their key functionalities, pricing, and benefits, providing insights to help you make an informed decision.
We'll also explore folk as a viable alternative, with its highly customizable dashboards and user friendly interface that's particularly well-suited for sales teams of 20–50 people.
👉🏼 Experimente o folk agora para organizar os seus lembretes num só lugar
| Pontos principais |
|---|
|
O que é o Capsule CRM?
O Capsule CRM é uma plataforma de gestão de relacionamento com o cliente fácil de usar, projetada para pequenas e médias empresas. Oferece uma interface limpa e intuitiva que ajuda os utilizadores a gerir as relações com os clientes, acompanhar os pipelines de vendas e organizar tarefas e comunicações de forma eficiente.
Principais funcionalidades do Capsule CRM
- Sales Pipeline: Capsule CRM provides a sales pipeline feature that helps users track opportunities and manage leads through various stages of the sales process.
- Key Integrations: Capsule integrates with popular tools like Google Workspace, Xero, and Mailchimp, enabling users to connect external applications for a more streamlined workflow.
- Task Management: The task management feature allows users to create, assign, and track tasks related to contacts, sales, or projects within the CRM.
- Task Reminders: Capsule CRM offers task reminders to help users stay on top of deadlines and follow-ups by sending notifications when tasks are due.
- Workflow Automation: Workflow automation in Capsule CRM enables users to automate repetitive tasks and processes, such as email follow-ups or task assignments, to improve efficiency.
O que é o Pipeliner CRM?
O Pipeliner é um CRM de vendas com tecnologia de IA projetado para pequenas, médias e grandes empresas, com foco na simplicidade e escalabilidade. Ele oferece uma abordagem visual para a gestão de vendas, permitindo que as equipas acompanhem pipelines, prevejam resultados e automatizem fluxos de trabalho.
Principais funcionalidades do Pipeliner CRM
- Salesforce automation: Automates routine sales tasks, helping teams focus on selling while ensuring consistency across workflows.
- Gestão de contas importantes: fornece ferramentas para gerir e acompanhar as relações com clientes de alto valor, garantindo atenção e estratégia personalizadas.
- Acompanhamento de comunicações e atividades: regista e organiza todas as interações, chamadas e e-mails, fornecendo uma visão centralizada da comunicação com o cliente.
- Motor de relatórios: Oferece relatórios e painéis personalizáveis para fornecer informações sobre o desempenho das vendas e a produtividade da equipa.
- Automação de processos e fluxos de trabalho: automatiza fluxos de trabalho repetitivos, como atribuições e aprovações de tarefas, para melhorar a eficiência e reduzir o esforço manual.
Capsule CRM vs. Pipeliner CRM: Feature Comparison
When choosing a CRM, understanding the nuances of sales pipeline management is crucial for medium-sized sales teams of 20-50 people. Both Capsule CRM and Pipeliner CRM offer robust solutions, but they cater to different needs.
1. Gestão do pipeline de vendas
Capsule CRM provides a straightforward approach to pipeline management with a user-friendly interface. It allows users to track sales opportunities through various stages, offering views in list, kanban, or dashboard formats. This flexibility helps teams visualize their progress and manage sales effectively.
Pipeliner CRM excels with its highly visual pipeline interface. Its drag-and-drop functionality makes it easy to move deals across stages, giving a clear overview of sales progress. Pipeliner supports multiple pipelines to match different sales workflows and integrates automation and reporting tools for enhanced task management and deal prioritization. While Pipeliner's focus is primarily on sales tracking, it may not be as versatile for broader project management tasks.


2. Facilidade de utilização
Both Capsule CRM and Pipeliner CRM are designed with user-friendliness in mind. Capsule CRM offers a clean, intuitive interface that's easy to navigate, making it suitable for small to medium-sized businesses. Pipeliner CRM provides a more visual approach with its unique pipeline view, which may appeal to visual learners.
3. Enriquecimento de contactos
Capsule CRM's contact enrichment feature automatically enhances contact and company records by pulling in relevant data, such as job titles, email addresses, LinkedIn profiles, and company information. However, it is only available on specific premium plans. Pipeliner CRM offers a contact enrichment feature through its Auto Profiling integration, which automatically populates additional data for contacts and accounts. This feature only adds data if there is a high probability of accuracy and does not overwrite existing fields. However, the Auto Profiling integration is an add-on and must be activated through the Pipeliner Automation Hub, making it a more selective and optional tool for contact enrichment.
4. Divulgação
Capsule CRM's outreach solution focuses on simplifying email marketing and automating follow-ups through integration with its email tool, Transpond. Pipeliner CRM includes basic outreach capabilities through its mass email feature, allowing users to create and send bulk email campaigns. While Capsule offers more streamlined automation, Pipeliner's tools may seem limited compared to dedicated platforms.
5. Automação
Capsule CRM offers automation features for streamlining sales processes, including workflow automation for task triggers. Pipeliner CRM provides automation for repetitive tasks like task assignments and email follow-ups, with integrations through the Automation Hub to enhance functionality. Both aim to improve efficiency, though advanced setups may require third-party tools.
6. Integração
Capsule CRM integrates with a variety of popular third-party applications, including productivity tools like Google Workspace and Microsoft 365 for email and calendar synchronization. It also connects with accounting software such as Xero.
7. Inteligência Artificial
Capsule CRM has limited AI integrations, focusing on basic automation and supporting third-party AI tools. Pipeliner CRM integrates AI through Voyager AI Gen, providing data-driven insights for sales decision-making. While Voyager AI offers recommendations and forecasts, its functionality is primarily tailored to sales insights rather than broader AI capabilities.
Comparação de preços e planos
Let's take a closer look at the price and plans of both Capsule CRM and Pipeliner CRM.
Preços do Capsule CRM
Including its free version, Capsule provides five price plans that cater to different features and team sizes.
- Plano inicial: a partir de US$ 18 por utilizador, por mês.
- Plano de crescimento: a partir de US$ 36 por utilizador, por mês.
- Plano avançado: a partir de US$ 54 por utilizador, por mês.
- Plano Ultimate: a partir de US$ 72 por utilizador, por mês.

Preços do Pipeliner CRM
Similarly, Pipeliner CRM offers a few versions of its platform at different price points.
- Inicial: a partir de US$ 65/licença/mês.
- Negócios: A partir de US$ 85/licença/mês.
- Empresa: A partir de US$ 115/licença/mês.
- Ilimitado: a partir de US$ 150/licença/mês.

Introducing folk CRM: the best alternative to Capsule CRM and Pipeliner CRM
Looking for an affordable alternative? We recommend folk. A multiple award-winning CRM platform that's perfect for medium-sized sales teams of 20-50 people looking for an easy-to-use, plug-and-play CRM system. folk can support you from the very beginning, and grow with you as your business grows. You can use folk as a solopreneur, small to mid-size team, and large enterprise. folk can also support key areas across the business, from sales and marketing, to recruitment and more. Making it one of the most versatile CRMs in the market.

.png)
.png)
Principais características
- Gestão de contactos: Reúna todos os seus contactos num único local, desde plataformas de redes sociais como LinkedIn, Instagram e X até várias caixas de entrada, incluindo Gmail e Outlook.
- Notas e lembretes: anexe notas diretamente ao perfil de um contacto no folk e aceda-as em qualquer lugar. Atribua lembretes para saber exatamente quando fazer o acompanhamento.
- Painel do pipeline de vendas: gerencie todo o seu ciclo de vendas e leads com um painel do pipeline de vendas altamente personalizável que pode ser usado na visualização do quadro Kanban ou em lista.
- Facilidade de utilização e personalização: personalize facilmente os pipelines, painéis, automação e sequências de e-mail, para que possa utilizá-los em todo o seu ciclo de vendas e gestão de pipeline, além de outras funções comerciais, como recrutamento, marketing e muito mais.
- Integração com redes sociais: importe pessoas e empresas do LinkedIn, Sales Navigator, Instagram e X com um clique, graças à extensão do Google Chrome da folk.
- Sincronização de contactos do Gmail e Outlook: sincronização completa de e-mails, permitindo aos utilizadores gerir todas as comunicações diretamente a partir do CRM.
- Encontre endereços de e-mail com um clique: enriquecimento de contactos com tecnologia Apollo e Dropcontact para que possa preencher os dados em falta com um clique.
- Sequências de e-mail: envie sequências de e-mail com lembretes se os seus leads não responderem aos seus primeiros e-mails. Inclui uma integração de IA que permite personalizar e-mails em grande escala.
Preço e planos
O folk oferece um período de teste gratuito de 14 dias. Depois disso, há planos de assinatura mensais ou anuais acessíveis. O plano de assinatura anual é o seguinte.
- Padrão: US$ 20 por utilizador, por mês.
- Premium: US$ 40 por utilizador, por mês.
- Personalizado: a partir de US$ 80 por utilizador, por mês.

Capsule CRM vs. Pipeliner CRM: What's the verdict?
One thing's clear. Both Capsule CRM and Pipeliner CRM offer robust solutions tailored to small and medium-sized businesses. Capsule CRM has an intuitive interface, making it ideal for straightforward customer management needs. Pipeliner CRM stands out with its visual sales management features and scalability, catering to more complex sales processes. However, for medium-sized sales teams of 20-50 people that need a more personalized approach to relationship management, folk CRM provides the best alternative to these traditional CRM options, blending ease of use with superior customization and cost-effectiveness.
👉🏼 Try folk now to never miss a follow-up when switching from Capsule or Pipeliner
Perguntas frequentes
Is Capsule a good CRM?
Capsule CRM is a solid choice for small to midsize teams needing simple pipeline tracking, task management, and common integrations. It is easy to use and affordable, but advanced analytics, AI, and deep automation are limited versus more enterprise-focused CRMs.
What is the difference between Capsule CRM and Pipeliner CRM?
Capsule emphasizes simplicity and SMB-friendly pricing. Pipeliner delivers highly visual, multi-pipeline sales management with stronger reporting and AI insights at a higher cost. Pick based on workflow complexity, reporting needs, and budget.
Qual CRM é melhor para uma equipa de vendas com 20 a 50 pessoas?
For straightforward processes and tight budgets, Capsule fits well. For complex, multi-stage sales with forecasting, Pipeliner suits better. Teams wanting customizable dashboards and built-in outreach can consider folk.
How do Capsule and Pipeliner pricing compare?
Capsule: free tier, then $18, $36, $54, $72 per user/month. Pipeliner: $65, $85, $115, $150 per seat/month. Capsule is generally cheaper; Pipeliner costs more for advanced sales features. Pricing may vary by region and billing term.
Descubra o CRM popular
Como o assistente de vendas que a sua equipa nunca teve
