Nimble vs. Nutshell: In-Depth CRM Comparison

Overview: Nimble vs. Nutshell CRM

Nimble and Nutshell are two CRM platforms tailored for small to mid-sized businesses, each offering unique tools for managing customer relationships.

Nimble emphasizes social media integration and contact enrichment, making it well-suited for teams focused on relationship-building and personalized outreach.

Nutshell, on the other hand, combines CRM with email marketing and sales automation, providing an all-in-one solution for managing contacts and nurturing leads. For sales teams of 20-50 people seeking a more balanced approach, folk CRM might offer an even better alternative with user-friendly contact management and customization options perfectly suited for medium-sized teams.

What is Nimble?

Nimble is a relationship-focused CRM designed to help businesses manage contacts, track interactions, and streamline communication. Nimble can work from your Outlook or Gmail inbox, social and web.

Key features of Nimble

• Contact management: Nimble consolidates contact details from various sources, including email and social media, into unified profiles, making it easier to track communication.
• Social listening and engagement: The platform integrates with social media channels, enabling users to monitor conversations, engage with leads, and stay updated on contacts' social activity.
• Email tracking: Nimble provides email tracking tools to monitor when emails are opened and links are clicked, helping users gauge engagement with outreach efforts.
• Pipeline management: Users can manage sales pipelines with customizable deal stages, allowing teams to track opportunities and monitor deal progression.
• Task and activity management: Nimble includes task tracking and reminders, helping users stay organized with follow-ups, meetings, and to-do lists associated with contacts or deals.
  

What is Nutshell?

Nutshell is an all-in-one CRM specifically designed to help B2B teams close more deals. It combines contact management, pipeline tracking, and email marketing tools to support every stage of the sales process, from lead generation to deal closure. With features like customizable pipelines, activity tracking, and seamless integration options, Nutshell NAME enables sales teams to stay organized, collaborate, and drive results—all within a user-friendly platform tailored for B2B needs.

Key features of Nutshell

• Contact management: Centralizes customer information and tracks communication history to keep teams organized and informed.
• Pipeline management: Customizable sales pipelines to track leads and deals through every stage of the sales process.
• Email marketing: Built-in email campaign tools that enable targeted outreach and engagement with prospects and customers.
• Activity tracking: Logs all interactions, including calls, emails, and meetings, allowing teams to stay on top of follow-ups and engagement.
• Reporting and analytics: Provides insights into sales performance, forecasting, and team activity, helping to make data-driven decisions.

Nimble vs. Nutshell: Feature Comparison

2つのCRMソフトウェアソリューションの主要機能を分析し、販売自動化、メールマーケティングツール、および連絡先管理について詳しく見ていきましょう。

1. 営業パイプライン管理

Nimble CRM offers a pipeline dashboard for tracking sales opportunities through customizable deal stages, providing a visual overview of where deals stand within the sales process. This dashboard allows users to create and move deals through each stage, set expected close dates, and update deal values, ensuring a streamlined approach to managing sales progress.
Nutshell's pipeline management feature provides tools for tracking leads and deals through various stages with multiple views, including board, list, map, and chart views. The pipeline is highly customizable, allowing users to organize and prioritize leads according to their workflow needs. Additional features like hot lead identification and customizable lead cards enhance visibility into deal statuses and priorities. Nutshell's pipeline tools aim to support sales teams in managing and visualizing their sales process without unnecessary complexity, offering a flexible and comprehensive solution for sales pipeline management.

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2. 使いやすさ

Nimble is known for its intuitive interface that simplifies CRM management, making it accessible for users of all skill levels. Nutshell, on the other hand, offers a straightforward design with a focus on ease of navigation and minimal learning curve, catering to small to medium-sized businesses.

3. コンタクトエンリッチメント

Nimble CRM's contact enrichment feature automatically gathers additional information on contacts from various public sources, including social media profiles. By integrating with social networks, Nimble also enables users to view recent social activity, providing additional context for outreach and relationship management.

4. アウトリーチ

Nimble CRM's outreach feature enables users to manage individual and group email communications, track engagement, and personalize messaging based on contact profiles. It includes email tracking to monitor opens and clicks, allowing users to gauge the effectiveness of their outreach efforts. Nutshell's outreach feature includes built-in email marketing and automation capabilities, allowing users to create and send email campaigns directly within the platform. This feature enables teams to manage targeted outreach and follow-up sequences as part of their sales process, providing basic email tracking and engagement metrics to assess campaign effectiveness.

5. 自動化

Nimble CRM's automation features are basic. Used mostly to streamline tasks like data enrichment and follow-up reminders, helping users keep track of interactions and due dates without extensive manual input. Nutshell's automation features are focused on streamlining basic sales and marketing tasks. Its automation tools support activities like sending follow-up emails, managing task reminders, and progressing deals through pipeline stages. Nutshell also offers email marketing automation.

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6. 統合

Nimble connects with productivity tools like Mailchimp, QuickBooks, and Zapier, enabling users to automate data flow and enhance functionality through third-party applications. Nutshell offers integrations with a range of popular tools to enhance its functionality and streamline workflows. It connects with major productivity platforms like Google Workspace, Microsoft 365, and Slack, allowing users to manage emails, calendars, and team communication within their existing tools.

7. 人工知能

Nimble CRM incorporates AI-powered sales intelligence to enhance prospecting and lead enrichment. Using AI, Nimble gathers detailed information from multiple sources to create enriched contact profiles, helping users gain insights into leads and prospects. Nutshell's AI integration offers several tools to enhance team productivity and streamline workflows. Key AI-driven features include timeline summarization, which helps users quickly sort through historical records by summarizing past interactions and activities.

価格とプランの比較

Let's take a closer look at the price and plans of both Nimble and Nutshell.

Nimble prices

Nimble provides both a monthly and annual subscription plan. With only one tier for each subscription type.

• Annual: $24.90/user/month.
• Monthly: $29.90/user/month.

Nutshell  prices

Nutshell offers several feature-rich plans tailored to different goals and team sizes.

• Foundation: $16 per user, per month.
• Pro: $42 per user, per month.
• Power AI: $52 per user, per month.
• Enterprise: $67 per user, per month.

Introducing folk CRM: the best alternative to Nimble and Nutshell

Looking for an affordable alternative? We recommend folk. A multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system. folk CRM is particularly effective for sales teams of 20-50 people, offering the perfect balance between advanced features and simplicity that medium-sized teams need. Thanks to its highly customizable dashboards, you can use folk for multiple business functions including sales, marketing, recruitment, investment and more.

主な特徴

• 連絡先管理：LinkedIn、Instagram、Xなどのソーシャルメディアプラットフォームから、GmailやOutlookを含む複数の受信箱まで、すべての連絡先をシームレスに一箇所に集約します。
• メモとリマインダー： folkでは連絡先のプロフィールに直接メモを添付でき 、外出先でもアクセス可能です。リマインダーを設定すれば、フォローアップのタイミングを正確に把握できます。
• 営業パイプラインダッシュボード：カンバンボード表示またはリスト形式で利用可能な、高度にカスタマイズ可能な営業パイプラインダッシュボードで、営業サイクル全体とリードを管理します。
• 使いやすさとカスタマイズ性：パイプライン、ダッシュボード、自動化、メールシーケンスを簡単にカスタマイズできるため、営業サイクルやパイプライン管理はもちろん、採用、マーケティングなど他の業務機能にも幅広く活用できます。
• ソーシャルメディア連携：folkのGoogle Chrome拡張機能により、LinkedIn、Sales Navigator、Instagram、Xからワンクリックで人物や企業をインポートできます。
• GmailおよびOutlookからの連絡先同期：完全なメール同期により、ユーザーはCRMから直接すべての通信を管理できます。
• ワンクリックでメールアドレスを検索：ApolloとDropcontactによる連絡先情報補完機能で、不足しているデータポイントをワンクリックで入力可能。
• メールシーケンス：見込み客が最初のメールに返信しない場合、リマインダー付きのメールシーケンスを送信します。AI統合機能により、大規模なメールパーソナライゼーションを実現します。

価格とプラン

folkは14日間の無料トライアルを提供しています。その後は、手頃な月額または年額サブスクリプションプランが利用可能です。年額サブスクリプションプランは以下の通りです。

• スタンダードプラン：1ユーザーあたり月額20ドル。
• プレミアム：ユーザー1人あたり月額40ドル。
• カスタムプラン：ユーザー1人あたり月額80ドルから。

Nimble vs. Nutshell: What's the Verdict?

When comparing Nimble and Nutshell, it's apparent that both CRM platforms offer robust features tailored to different business needs. Nimble excels with its social media integration and email tracking, making it ideal for businesses focusing on relationship management. On the other hand, Nutshell provides a comprehensive suite for B2B sales teams, with strong pipeline and email marketing capabilities. However, for medium-sized sales teams of 20-50 people seeking a more personalized and flexible approach, folk CRM emerges as the most compelling choice. It combines ease of use with the right level of customization that growing sales teams need, making it the best choice for those looking to streamline their CRM experience while scaling their operations effectively.

よくある質問

What is the difference between Nimble and Nutshell?

Nimble focuses on social media integration, contact enrichment, email tracking, and simple pipelines. Nutshell adds built-in email marketing, automation, and highly customizable pipelines tailored for B2B sales teams.

How much do Nimble and Nutshell cost?

Nimble: $24.90/user/month billed annually or $29.90 monthly. Nutshell: Foundation $16, Pro $42, Power AI $52, Enterprise $67 per user/month.

Do Nimble and Nutshell integrate with Google Workspace and Outlook?

Yes. Nimble works from Gmail and Outlook and connects to apps via Zapier. Nutshell integrates with Google Workspace and Microsoft 365 for email, calendar, and contacts.

What is a good alternative to Nimble and Nutshell?

Consider folk for customizable pipelines, contact enrichment, social imports, and email sequences with AI. Annual plans: Standard $20, Premium $40, Custom from $80 per user/month. 14-day free trial.