Best CRMs for Squarespace to Elevate Your Business

As a Squarespace user, you know how important it is to have a stunning, functional website that showcases your brand and attracts customers.

But a website alone isn't enough to sustain growth. To truly build long-lasting relationships and scale your business, you need a powerful Customer Relationship Management (CRM) system.

The right CRM will integrate seamlessly with Squarespace, helping you track leads, manage customer interactions, automate follow-ups, and keep your sales pipeline organized—all without disrupting your workflow. In this guide, we'll cover the best CRMs for Squarespace users, focusing on the features that help you understand your customers better, boost engagement, and drive measurable growth.

Top picks at a glance

The 3 best CRMs for Squarespace are:

• народная CRM
• HubSpot CRM
• Zoho CRM

What is Squarespace?

Squarespace is an all-in-one website building platform that allows users to create professional, visually appealing websites without needing coding skills.

It offers tools for blogging, e-commerce, portfolio creation, and more, making it ideal for individuals and businesses looking to establish an online presence.

A CRM complements Squarespace by helping users manage and nurture their customer relationships, track sales, and automate communications directly from their website data. By integrating a CRM with Squarespace, businesses can efficiently organize customer information, improve engagement, and drive growth through targeted marketing and personalized outreach.

👉🏼 Try folk now to centralize Squarespace form leads and automate follow-ups

Как оценить и выбрать CRM-платформу

There are a few things you should consider as part of your decision making process. We've rounded up some below to get you started.

A CRM helps capture every lead that comes from your Squarespace forms, email campaigns, and social channels in one place. Instead of juggling spreadsheets and inboxes, you centralize contacts, conversations, and follow-ups and avoid disorganization, missed opportunities, and inconsistent messaging.

• Capture every form submission and inquiry in one system
• Keep contact details, notes, and history together instead of spread across tools
• Make sure every new lead gets a follow-up, not just the ones you remember

Best features to look for in a Squarespace CRM

Focus on a few non-negotiables: automated processes and reminders, contact enrichment, a clear pipeline for your Leads and Customers, email sequences for follow-ups, social media integration, and analytics to guide planning and forecasting.

• Automated workflows: triggers, reminders, and tasks based on form fills and activity
• Contact enrichment: emails, roles, company info, and social profiles pulled into each record
• Pipelines and email sequences: clear stages, bulk outreach, and structured follow-ups from inside the CRM
• Social and channel integrations: import leads from LinkedIn and other sources, then track all conversations in one place

Evaluate and choose your CRM

Start by listing the features you truly need, then compare tools on budget, ROI, and scalability as your business grows. Read reviews from other Squarespace users, check the quality of support, and always test the integration, UX, and workflow during a free trial or demo.

• Clarify your must-haves (integrations, automation, pipelines, email, analytics) and your nice-to-haves
• Compare pricing against expected ROI and how easily the tool can scale with more contacts and users
• Check reviews, support, and product roadmap, then test each shortlisted CRM with a live trial or demo (e.g. with folk)

The 5 best CRMs for Squarespace in 2026

👉 Попробуйте folk CRM бесплатно

1. народный

folk is a modern CRM platform for managing contacts, workflows, and relationships, offering customizable pipelines, AI-driven tools, and integrations to enhance deal management and prospecting. For Squarespace business owners running teams of 20-50 people, folk CRM stands out as the ideal solution, providing the perfect balance of simplicity and power to manage your growing customer base without overwhelming complexity.

Основные характеристики

• Обогащение контактов: автоматически обогащает контактные данные, находя адреса электронной почты и URL-адреса LinkedIn, что позволяет эффективно связываться с клиентами без ручного ввода данных или дополнительных затрат на услуги электронной почты.
• Social media integration: Seamlessly import contacts from LinkedIn, Instagram, Twitter and more. Bring all your customer data into folk, and use templates for quicker, streamlined communication.
• Mail merge: Full email sync, templates, and tracking features, enabling users to manage all communications directly from the CRM.
• Функции на базе искусственного интеллекта: инструменты искусственного интеллекта помогают управлять контактами и отношениями, автоматизировать рутинные задачи и предлагать действия для повышения производительности.
• Integrations: In addition to Zapier and Make, folk provides an open API and native integrations (e.g., WhatsApp, Kaspr, Allo for calling, Salesforge for multichannel outreach, PandaDoc for contracts) to connect workflows and reduce manual data entry.

Плюсы

• Простота использования: folk хвалят за интуитивно понятный интерфейс, который делает его доступным даже для пользователей без технических знаний, благодаря быстрой адаптации и минимальной кривой обучения.
• Все в одном: folk оптимизирует ваш рабочий процесс, позволяя импортировать контакты из LinkedIn, автоматически находить их адреса электронной почты, связываться с ними с помощью настраиваемых последовательностей писем и отслеживать взаимодействия в конвейере, устраняя необходимость в использовании нескольких инструментов и экономя время и деньги.
• Customizability: Custom fields, pipelines, automation and workflows.
• Integrations: Beyond Zapier and Make, folk includes an open API and native integrations such as Kaspr, Allo, Salesforge, and PandaDoc, enabling deeper, centralized workflows.

Минусы

• Reporting: folk includes advanced analytics such as pipeline and deal stage reporting, revenue forecasting with weighted probabilities, and performance breakdowns by owner, channel, industry, region, and any custom field.

Цены и тарифные планы

Вы можете попробовать folk бесплатно в течение 14 дней. После этого действуют следующие тарифные планы:

• Standard: $17.5 per user, per month.
• Premium: $35 per user, per month.
• Custom: Starts from $70 per user, per month.

👉 Попробуйте folk CRM бесплатно

2. HubSpot

HubSpot CRM — это удобная в использовании и масштабируемая платформа, предлагающая интегрированные инструменты для эффективного управления продажами, маркетингом, обслуживанием клиентов и операционной деятельностью.

Основные характеристики

• Marketing Hub: Includes email marketing, ad tracking, landing pages, and lead generation tools, perfect for capturing and nurturing leads from your Squarespace site.
• Sales Hub: Provides deal tracking, pipeline management, sales automation, and reporting, helping you convert leads into customers effectively.
• Service Hub: Offers customer service tools like ticketing, live chat, and knowledge bases, ensuring excellent customer support for your online store.
• Operations Hub: Syncs and automates business processes across different systems, streamlining your Squarespace business operations.
• Lead scoring: Prioritize leads with predictive scoring to improve sales efficiency, making it easier to focus on high-potential customers.

Плюсы

• User-friendly interface: HubSpot is known for its intuitive and easy-to-use interface, making it accessible for users of all skill levels, ideal for Squarespace users.
• Comprehensive free plan: Offers a robust free version that includes essential CRM features, making it ideal for small businesses and startups using Squarespace.
• Seamless integration with marketing tools: HubSpot integrates smoothly with its marketing, sales, and service hubs, creating a unified platform for inbound marketing and customer management on Squarespace.
• Возможности автоматизации: предоставляет мощные инструменты автоматизации для таких задач, как электронный маркетинг, привлечение потенциальных клиентов и рабочие процессы продаж, помогая компаниям экономить время и повышать эффективность.
• Обширные учебные ресурсы: HubSpot Academy предлагает множество бесплатных курсов, сертификатов и ресурсов, которые помогут пользователям максимально эффективно использовать платформу.

Минусы

• High cost at higher tiers: HubSpot's pricing can become expensive as you move to higher tiers, which may be prohibitive for small businesses as they scale.
• Ограниченные возможности настройки в бесплатном тарифе: бесплатный тариф и более низкие тарифные планы имеют ограниченные возможности настройки, что может ограничивать гибкость для растущих компаний.
• Сложность расширенных функций: некоторые расширенные функции, такие как настраиваемые отчеты и рабочие процессы, требуют длительного освоения и могут потребовать дополнительного обучения.
• Ограничения электронного маркетинга: функциональность электронного маркетинга в бесплатном тарифе ограничена количеством писем, которые можно отправить, что может быть недостатком для компаний с большими списками рассылки.
• Дополнительные расходы на надстройки: многие полезные функции, такие как расширенные возможности CRM и интеграции, предоставляются в виде платных надстроек, что увеличивает общую стоимость.

Цены и тарифные планы

Prices and plans for HubSpot's Marketing suite for an annual subscription are as follows.

• Starter plan: Starts from $15 per user, per month.
• Professional: Starts from $800 per user, per month.
• Enterprise: Starts from $3,600 per user, per month.

3. Zoho

Zoho is a CRM system with a strong sales focus. Its got features such as journey orchestration, sales process management and workflow automation. There's also something for marketing teams, including lead hurting, event management and customer segmentation.

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Основные характеристики

• Lead and contact management: Manages customer information, tracks interactions, and segments contacts for targeted campaigns.
• Sales automation: Automates sales tasks like lead management, deal tracking, and follow-up actions.
• Customizable dashboards and reports: Allows users to create and customize dashboards and reports for in-depth analytics.
• Multi-channel communication: Integrates with email, phone, social media, and live chat to manage customer interactions.
• Workflow automation: Automates routine tasks and processes to improve efficiency and reduce manual effort.

Плюсы

• Affordability: Zoho CRM offers competitive pricing with various tiers, making it accessible to small and medium-sized businesses as well as larger enterprises.
• Настройка: широкие возможности настройки позволяют компаниям адаптировать CRM к своим конкретным потребностям, включая настраиваемые поля, модули и рабочие процессы.
• Integration with Zoho Suite: Seamless integration with other Zoho products (like Zoho Books, Zoho Projects, and Zoho Campaigns) creates a comprehensive ecosystem for managing different business functions.
• Многоканальная коммуникация: Zoho CRM поддерживает электронную почту, телефон, социальные сети и онлайн-чат, позволяя компаниям управлять всеми взаимодействиями с клиентами с одной платформы.
• Функции на базе искусственного интеллекта: Zia, помощник на базе искусственного интеллекта, предоставляет интеллектуальные аналитические данные, прогнозную аналитику и автоматизацию задач, помогая повысить эффективность продаж и маркетинга.

Минусы

• Сложная кривая обучения: обширные возможности настройки могут ошеломить новых пользователей, и для освоения платформы потребуется значительное время.
• Сложная настройка: первоначальная настройка и конфигурация могут быть сложными, особенно для компаний, не имеющих технических знаний или специальных ИТ-ресурсов.
• User interface: Some users find the interface to be outdated or cluttered compared to other modern CRM platforms, which can affect usability.
• Проблемы с производительностью: Периодические сообщения о низкой производительности, особенно при работе с большими наборами данных или сложными операциями, могут снижать продуктивность.
• Ограниченная интеграция с сторонними приложениями: хотя Zoho хорошо интегрируется с собственным набором продуктов, интеграция со сторонними приложениями может быть ограничена или потребовать дополнительных усилий.

Цены и тарифные планы

Zoho's free plan is limited to three users suitable for small businesses. After that, an annual subscription plan is as follows.

• Стандартный: 20 долларов США за пользователя в месяц.
• Профессиональная версия: 35 долларов США за пользователя в месяц.
• Предприятие: 50 долларов США за пользователя в месяц.

4. Salesforce

Salesforce — это надежная CRM-платформа для крупных предприятий, предлагающая инструменты для продаж, маркетинга, обслуживания и аналитики с широкими возможностями масштабирования.

Основные характеристики

• Comprehensive ecosystem: A unified platform offering CRM, marketing automation, customer service, and custom app development, suitable for the varied needs of large enterprises.
• Customization and scalability: Salesforce is highly customizable and scalable, allowing large organizations to tailor the platform to complex workflows and manage significant growth.
• Artificial Intelligence (AI) integration: Salesforce Einstein offers AI-driven analytics and automation, providing insights that help large businesses optimize their strategies.
• Extensive integration capabilities: With Salesforce's AppExchange, large companies can integrate the platform with a wide range of third-party applications, ensuring seamless operation across different business systems.
• Enterprise-grade security and compliance: Salesforce provides robust security measures and compliance features, critical for large organizations handling sensitive customer data.

Плюсы

• Comprehensive feature set: Salesforce offers an extensive range of features covering sales, service, marketing, and more, making it a powerful tool for managing all aspects of customer relationships.
• Highly customizable: Salesforce is highly customizable, allowing businesses to tailor the platform to their specific needs with custom fields, objects, and workflows.
• Extensive integration capabilities: Salesforce integrates with a vast array of third-party applications, as well as its own ecosystem of tools, enabling seamless data flow across platforms.
• Scalability: Salesforce is highly scalable, making it suitable for businesses of all sizes, from small startups to large enterprises, with the ability to grow with your business.
• Advanced analytics and reporting: Salesforce provides powerful analytics and reporting tools, allowing businesses to gain deep insights into their data and make informed decisions.

Минусы

• High cost: Salesforce can be expensive, especially for small to medium-sized businesses, with high licensing fees and additional costs for add-ons and customization.
• Steep learning curve: Due to its extensive feature set and complexity, Salesforce often requires significant time and training for users to become proficient.
• Сложная настройка и адаптация: первоначальная настройка и адаптация могут быть сложными и часто требуют помощи экспертов или сертифицированных консультантов, что увеличивает общую стоимость.
• Пользовательский интерфейс: Некоторые пользователи считают интерфейс Salesforce устаревшим и не таким интуитивным, как другие современные CRM-платформы, что может затруднять его использование.
• Overwhelming for small teams: Salesforce's robust features may be overkill for smaller teams or businesses, leading to underutilization of the platform's capabilities.

Цены и тарифные планы

• Starter Suite: $25/user/month provides basic CRM features for small businesses.
• Pro Suite: $100/user/month includes advanced tools for growing businesses.
• Enterprise Plan: $165/user/month offers extensive customization and automation for large companies.
• Unlimited Plan: $330/user/month provides comprehensive features for large enterprises.
• Einstein 1 Sales: 500 долларов США за пользователя в месяц — предоставляет аналитическую информацию на основе искусственного интеллекта и расширенные функции для крупных предприятий.

5. Pipedrive

Pipedrive — это веб-CRM для малых предприятий, предлагающая управление лидами, автоматизацию, интеграцию с электронной почтой и настраиваемые конвейеры для оптимизации продаж.

Основные характеристики

• Lead and deal management: Centralized tools to manage leads and customer data, interactions, and sales pipelines, helping Squarespace users act quickly on opportunities.
• Sales automation: Workflow automation to handle repetitive tasks like lead routing and follow-ups, allowing Squarespace-based businesses to focus on closing deals.
• Интеграция с электронной почтой: полная синхронизация электронной почты, шаблоны и функции отслеживания, позволяющие пользователям управлять всей коммуникацией непосредственно из CRM.
• Advanced reporting and analytics: Real-time data analytics and custom reporting tools to track sales performance and gain actionable insights for your Squarespace store.
• Customization and security: Options to customize pipelines, fields, and user permissions, with robust security measures to protect customer data.

Плюсы

• User-friendly interface: Known for its intuitive and visually appealing interface, making it easy for Squarespace users to navigate and manage their sales pipelines.
• Sales pipeline focus: Specifically designed for managing sales pipelines, offering a visual approach that helps track deals and activities effectively.
• Customization: Allows for a high degree of customization, enabling Squarespace users to tailor the platform to their specific sales processes with custom fields and workflows.
• Affordability: Offers competitive pricing, making it accessible to small and medium-sized businesses using Squarespace without sacrificing essential CRM features.
• Функции автоматизации: включает инструменты автоматизации, которые помогают оптимизировать повторяющиеся задачи, такие как отправка последующих электронных писем и продвижение сделок по воронке продаж, что позволяет сэкономить время и повысить производительность.

Минусы

• Ограниченные расширенные функции: отсутствует ряд более продвинутых функций CRM, таких как расширенные возможности автоматизации маркетинга и искусственного интеллекта, которые доступны на других платформах.
• Basic reporting in lower tiers: Reporting and analytics features in the basic plans are somewhat limited, requiring upgrades to access more in-depth insights.
• Отсутствие встроенного инструмента для рассылки писем: не включает встроенные функции рассылки писем, поэтому пользователям необходимо интегрировать сторонние инструменты для рассылки писем, чтобы получить такую функциональность.
• Price increases with add-ons: The cost can increase quickly when additional features or integrations are added, making it less cost-effective for growing Squarespace businesses.

Цены и тарифные планы

An annual subscription plan basis is as follows.

• Базовый план: от 24 долларов США за пользователя в месяц.
• Расширенный план: от 44 долларов США за пользователя в месяц.
• Power plan: Starts from $79 per user, per month.
• Enterprise plan: Starts from $129 per user, per month.

How to boost your Squarespace efficiency with a CRM

Wondering how you might be able to introduce a CRM to your tech stack to complement your website? Below are a few ways it can help, especially for Squarespace businesses managing teams of 20-50 people where folk CRM excels at streamlining operations without requiring extensive training or complex setup processes.

5 Best CRMs for Squarespace Users in 2026: Recap

Заключение

Choosing the best CRM for your Squarespace business is crucial for optimizing your operations, improving customer relationships, and boosting sales. Each CRM platform discussed—folk, HubSpot, Zoho, Salesforce, and Pipedrive—offers unique features and benefits tailored to different business needs and budgets. Whether you prioritize ease of use, advanced analytics, customization, or integration capabilities, there is a CRM solution that aligns with your Squarespace-driven goals. However, for growing Squarespace businesses with teams of 20-50 people, folk CRM emerges as the top choice, offering the perfect combination of powerful features, user-friendly design, and scalable pricing that grows with your business.

👉🏼 Try folk now to set up a customizable pipeline and never miss a follow-up

For a modern and intuitive CRM that integrates seamlessly with your workflow, consider trying folk. Its customizable pipelines, AI-driven tools, and robust integrations make it an excellent choice for managing contacts and enhancing productivity. Try folk for free here.

Нужна помощь? Воспользуйтесь нашим бесплатным инструментом, чтобы найти идеальный CRM-решение.

Часто задаваемые вопросы

Can you use Squarespace as a CRM?

Partially. Squarespace stores basic contacts and orders but lacks pipelines, automation, and advanced reporting. Pair it with a CRM to capture form leads, assign owners, automate follow‑ups, and track deals end to end.

How do you connect Squarespace forms to a CRM?

In Forms, set Storage to Zapier, Make, a native CRM app, or a webhook. Map fields to CRM properties, submit a test, then turn on automations for tasks and emails. New submissions will sync to the right list, owner, and pipeline stage.

Which CRM works best with Squarespace?

Best depends on needs: folk for quick setup, enrichment, and email sequences; HubSpot for deep marketing; Zoho for budget customization; Salesforce for enterprise; Pipedrive for simple pipelines.

What data should Squarespace users track in a CRM?

Track contact details and consent, source/UTM, form answers, purchase history, interactions, pipeline stage, score, owner, last activity, and next step. Use tags and reminders to segment, prioritize, and time follow‑ups.