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At a glance: Pipedrive vs. Nimble
Pipedrive and Nimble are two CRM solutions with distinct focuses, tailored for small to mid-sized teams. Pipedrive is a sales-focused CRM that emphasizes pipeline management and deal tracking, making it ideal for businesses prioritizing a structured sales process. Nimble, by contrast, centers on contact enrichment and social integration, making it well-suited for teams focused on relationship-building.
In this blog post, we'll explore their key features to help you decide which CRM aligns best with your needs—or if folk might be a better alternative, offering user-friendly features combined with enhanced contact management tools specifically designed for growing sales teams of 20-50 people.
👉🏼 Try folk now to compare pipelines and see how folk simplifies pipeline management with automated follow-ups.

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What is Pipedrive?
Pipedrive — это веб-CRM для малых предприятий, предлагающая управление лидами, автоматизацию, интеграцию с электронной почтой и настраиваемые конвейеры для оптимизации продаж.
Основные функции Pipedrive
- Управление лидами и сделками: централизованные инструменты для управления данными о клиентах, взаимодействиями и каналами продаж, помогающие командам быстро реагировать на возникающие возможности.
- Автоматизация продаж: автоматизация рабочих процессов для выполнения повторяющихся задач, таких как маршрутизация лидов, последующие действия и последовательности электронных писем, что позволяет командам продаж сосредоточиться на заключении сделок.
- Интеграция с электронной почтой: полная синхронизация электронной почты, шаблоны и функции отслеживания, позволяющие пользователям управлять всей коммуникацией непосредственно из CRM.
- Расширенные возможности отчетности и аналитики: аналитика данных в режиме реального времени и настраиваемые инструменты отчетности для отслеживания показателей продаж, прогнозирования выручки и получения полезной информации.
- Customization and security: Options to customize pipelines, fields, and user permissions, with robust security measures to protect data.
What is Nimble?
Nimble is a relationship-focused CRM designed to help businesses manage contacts, track interactions, and streamline communication. Nimble can work from your Outlook or Gmail inbox, social and web.
Key features of Nimble
- Contact management: Nimble consolidates contact details from various sources, including email and social media, into unified profiles, making it easier to track communication.
- Social listening and engagement: The platform integrates with social media channels, enabling users to monitor conversations, engage with leads, and stay updated on contacts' social activity.
- Email tracking: Nimble provides email tracking tools to monitor when emails are opened and links are clicked, helping users gauge engagement with outreach efforts.
- Pipeline management: Users can manage sales pipelines with customizable deal stages, allowing teams to track opportunities and monitor deal progression.
- Task and activity management: Nimble includes task tracking and reminders, helping users stay organized with follow-ups, meetings, and to-do lists associated with contacts or deals.
Pipedrive vs. Nimble: Feature Comparison
Давайте разберем ключевые особенности двух программных решений CRM и более подробно рассмотрим их возможности в области автоматизации продаж, инструменты электронного маркетинга и управление контактами.
1. Управление процессом продаж
Pipedrive offers a user-friendly Kanban board that aligns closely with the traditional sales pipeline management process, making it intuitive for users to manage their sales activities. Its visual interface allows for easy tracking and movement of deals through various stages, providing a clear overview of the sales journey.
On the other hand, Nimble CRM includes a pipeline dashboard designed to track sales opportunities through customizable deal stages. This feature provides a visual overview of where deals stand within the sales process, allowing users to create and move deals through each stage, set expected close dates, and update deal values. Nimble's approach offers flexibility and customization, catering to diverse sales strategies.
Ultimately, while both CRMs excel in pipeline management, Pipedrive is ideal for those seeking a straightforward, traditional approach, whereas Nimble offers more customization options for those who need a tailored sales process. However, for medium-sized sales teams of 20-50 people seeking the perfect balance of simplicity and advanced features, folk CRM emerges as the superior choice, combining intuitive pipeline management with powerful automation and contact enrichment capabilities.


2. Простота использования
Pipedrive is known for its intuitive interface, making it easy for users to navigate and manage their sales pipeline efficiently. Nimble also offers a user-friendly design, focusing on simplicity and ease of use, which helps users quickly adapt and manage their workflow.
3. Обогащение контактов
Pipedrive's contact enrichment feature integrates with tools to pull additional information from external sources, automatically populating fields with relevant data such as job titles, company information, and social media profiles. By integrating with social networks and other public sources, Nimble also enables users to view recent social activity, providing additional context for outreach and relationship management.
4. Информационно-пропагандистская работа
Pipedrive's email builder is more geared towards campaigns such as newsletters, and more responsive email marketing campaigns. Nimble CRM's outreach feature enables users to manage individual and group email communications, track engagement, and personalize messaging based on contact profiles, with email tracking to monitor opens and clicks.
5. Автоматизация
Pipedrive's automation feature streamlines sales processes by automating repetitive tasks, such as data entry, follow-ups, and lead assignment. Nimble CRM's automation features are basic, used mostly to streamline tasks like data enrichment and follow-up reminders, helping users keep track of interactions and due dates.
6. Интеграция
Pipedrive offers over 300 integrations, allowing users to connect the CRM with various third-party tools across different categories, including marketing automation and email platforms. Nimble connects with productivity tools like Mailchimp, QuickBooks, and Zapier, enabling users to automate data flow and enhance functionality through third-party applications.
7. Artificial Intelligence
Pipedrive integrates AI primarily through its Sales Assistant, which provides actionable insights and recommendations to optimize sales activities. Nimble CRM incorporates AI-powered sales intelligence to enhance prospecting and lead enrichment, gathering detailed information from multiple sources to create enriched contact profiles.
Сравнение цен и тарифных планов
Let's take a closer look at the price and plans of both Pipedrive and Nimble.
Pipedrive prices
Pipedrive offers two types of plans, both for their CRM product. It comes as either a monthly or an annual subscription basis. Their annual subscription plan is as follows.
- Essential plan: Starts from $24 per user, per month.
- Advanced plan: Starts from $44 per user, per month.
- Power plan: Starts from $79 per user, per month.
- Enterprise plan: Starts from $129 per user, per month.

Nimble prices
Nimble provides both a monthly and annual subscription plan, with only one tier for each subscription type.
- Annual: $24.90/user/month.
- Monthly: $29.90/user/month.

Introducing folk CRM: the best alternative to Pipedrive and Nimble
Looking for an affordable alternative? We recommend folk. A multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system. folk can be used across multiple business functions including sales, marketing, recruitment, fundraising, and more. For sales teams of 20-50 people, folk CRM stands out as the optimal solution, offering enterprise-level features at an accessible price point while maintaining the simplicity that growing teams need to scale efficiently.
👉🏼 Try folk now to import contacts and enrichment data from social and email so your team never misses a follow-up.

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Основные характеристики
- Contact management: Bring all your contacts into one place seamlessly, from social media platforms such as LinkedIn, Instagram and X to multiple inboxes including Gmail and Outlook.
- Notes and reminders: Attach notes directly to a contact's profile in folk, and access them on the go. And assign reminders so you know exactly when to follow-up.
- Sales pipeline dashboard: Manage your entire sales cycle and leads with a highly customizable sales pipeline dashboard that can be used in Kanban-board view or listicle.
- Простота использования и настройки: легко настраивайте конвейеры, панели инструментов, автоматизацию, последовательности электронных писем, чтобы использовать их в цикле продаж и управлении конвейером, а также в других бизнес-функциях, таких как набор персонала, маркетинг и т. д.
- Интеграция с социальными сетями: импортируйте людей и компании из LinkedIn, Sales Navigator, Instagram и X одним щелчком мыши благодаря расширению Folk для Google Chrome.
- Синхронизация контактов из Gmail и Outlook: полная синхронизация электронной почты, позволяющая пользователям управлять всей коммуникацией непосредственно из CRM.
- Найдите адреса электронной почты в один клик: обогащение контактов с помощью Apollo и Dropcontact, чтобы вы могли заполнить недостающие данные одним щелчком мыши.
- Последовательности писем: отправляйте последовательности писем с напоминаниями, если ваши потенциальные клиенты не отвечают на ваши первые письма. Включает в себя интеграцию с ИИ, позволяющую персонализировать письма в большом масштабе.
Цены и тарифные планы
folk предлагает 14-дневную бесплатную пробную версию. После этого доступны доступные по цене ежемесячные или годовые планы подписки. Годовой план подписки выглядит следующим образом.
- Стандартный: 20 долларов США за пользователя в месяц.
- Премиум: 40 долларов США за пользователя в месяц.
- Индивидуальный тариф: от 80 долларов США за пользователя в месяц.

Pipedrive vs. Nimble: What's the verdict?
It's apparent that both Pipedrive and Nimble offer robust CRM solutions tailored for different business needs. Pipedrive excels in sales automation and pipeline management, making it ideal for sales-driven teams. Nimble, on the other hand, shines with its social media integration and contact management, perfect for businesses focusing on relationship building. However, for medium-sized sales teams of 20-50 people that need a more personalized approach to relationship management, folk CRM provides the ultimate solution, blending ease of use with powerful customization options that scale perfectly with growing sales organizations.
Часто задаваемые вопросы
Which is better for sales pipeline management: Pipedrive or Nimble?
Both manage pipelines. Pipedrive has a visual Kanban with robust sales automation. Nimble offers customizable stages and social context but lighter automation. Choose Pipedrive for structured deal tracking; choose Nimble for flexible, relationship‑led workflows.
Does Nimble integrate with Gmail, Outlook, and social media?
Yes. Nimble works inside Gmail and Outlook, and enriches profiles from social networks and the web. It supports syncing contacts, email tracking, and activity logging so teams can engage from the inbox while keeping CRM data up to date.
How do Pipedrive and Nimble pricing compare?
Pipedrive annual plans start at $24/user/month and scale to $129/user/month across tiers. Nimble has one plan at $24.90/user/month annually ($29.90 monthly). Pricing may vary by billing term and region; check vendors for current rates.
What is a good alternative to Pipedrive and Nimble?
A strong alternative is folk. It combines a customizable pipeline, contact enrichment, email sequences, and automation. Annual plans: Standard $20/user/month, Premium $40, Custom from $80. 14‑day free trial available.
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