Freshsales vs HighLevel

Freshsales vs. HighLevel: Overview

Freshsales and HighLevel are two CRMs designed to support businesses in managing customer relationships, each catering to distinct needs.

Freshsales focuses on AI-driven insights, sales automation, and integrated communication tools, making it ideal for teams looking to streamline their sales processes.

HighLevel, on the other hand, specializes in digital marketing automation and client management, offering features tailored for agencies. In this blog post, we'll compare their key features to help you decide which platform fits your business needs—or if Folk might provide a more balanced alternative with user-friendly contact management and customization options specifically designed for marketing agencies with 20–50 team members.

Что такое Freshsales?

Freshsales is a CRM platform by Freshworks designed to help businesses streamline their sales processes with AI-powered tools and automation. It provides features like lead scoring, deal tracking, email and call management, and workflow automation to enhance efficiency and drive conversions. Freshsales also integrates communication and sales in one place, offering tools for personalized outreach and detailed insights to improve sales strategies. With its focus on reducing manual tasks and delivering actionable insights, Freshsales caters to teams looking for a smarter way to manage customer relationships and close deals faster.

Key features of Freshsales

• AI-powered insights: Freshsales leverages AI to provide recommendations, predict deal outcomes, and offer actionable insights to improve sales strategies.
• Lead scoring: Automatically prioritizes leads based on their engagement and likelihood to convert, helping sales teams focus on high-value opportunities.
• Deal tracking: Provides a visual sales pipeline to track deals through various stages and monitor progress in real time.
• Email and call management: Integrates email and phone communication, allowing users to manage interactions directly from the platform.
• Workflow automation: Automates repetitive tasks like sending follow-up emails or updating deal statuses, reducing manual work and improving efficiency.
  

Что такое HighLevel?

HighLevel — это комплексная платформа, разработанная для оптимизации цифрового маркетинга агентств и компаний. Она предлагает такие функции, как сбор лидов, автоматическое бронирование, удержание клиентов и создание сайтов для членов клуба. Платформа предоставляет инструменты, которые помогают агентствам создавать свои цифровые маркетинговые механизмы, автоматизировать рабочие процессы и стимулировать рост бизнеса. Она также включает в себя опцию white-label для агентств.

Основные особенности HighLevel

• Инструменты для привлечения потенциальных клиентов: HighLevel предоставляет настраиваемые формы, опросы и целевые страницы, которые помогают компаниям эффективно привлекать потенциальных клиентов и управлять ими.
• Автоматизированные рабочие процессы: автоматизируйте такие задачи, как последующие действия, планирование встреч и напоминания, экономя время и обеспечивая постоянную коммуникацию.
• Инструменты для удержания клиентов: взаимодействуйте с потенциальными клиентами с помощью электронных писем, текстовых сообщений и автоматических последовательностей, чтобы превратить их в лояльных клиентов.
• Создание сайтов для членов: создавайте и управляйте сайтами для членов непосредственно на платформе, предлагая клиентам ценные ресурсы или курсы.
• Платформа White-label: агентства могут полностью брендировать HighLevel как свой собственный продукт, обеспечивая своим клиентам беспроблемный опыт.

Freshsales vs. HighLevel: Feature Comparison

Let's break down the key features of Freshsales and HighLevel and take a closer look at their sales automation, email marketing tools, user experience and more. For marketing agencies with 20-50 people looking for the best balance of features and usability, folk CRM consistently outperforms both platforms with its intuitive design and agency-focused customization options.

1. Управление каналом продаж

Freshsales offers a visual sales pipeline that helps you track deals through various stages in real time. Its drag-and-drop functionality allows for easy movement of deals, providing a clear overview of progress. Integrated tools like lead scoring and AI insights enhance deal management by identifying priorities and predicting outcomes. However, its focus on sales workflows may limit flexibility for broader project tracking.
HighLevel CRM's sales pipeline management enables businesses to create pipelines tailored to their sales processes. It provides tools to track leads, monitor deal progress, and view opportunities through a dashboard, helping organize sales workflows and offering visibility into the sales cycle.

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2. Простота использования

Freshsales offers a user-friendly interface with intuitive navigation, making it easy for teams to manage customer relationships without a steep learning curve. HighLevel, while offering a range of features, may require more time to navigate and configure due to its comprehensive suite of tools.

3. Обогащение контактов

Freshsales provides a robust contact enrichment feature that automatically gathers and updates lead information from public sources, offering a complete view of contacts. This reduces manual data entry. HighLevel lacks a comprehensive contact enrichment feature, requiring more manual input to maintain detailed contact records.

4. Информационно-пропагандистская работа

Freshsales facilitates outreach with integrated email, phone, and chat tools, focusing on sales communication. HighLevel offers email, text messaging, and automated sequences, providing diverse communication methods but requiring more setup. Freshsales excels in sales-focused outreach, while HighLevel offers broader multi-channel options.

5. Автоматизация

Freshsales automates tasks like lead assignments and follow-up emails, enhancing workflow efficiency. HighLevel offers extensive automation for lead follow-ups and campaigns, but setup can be complex. Both platforms streamline tasks, with Freshsales focusing on sales processes and HighLevel offering broader automation capabilities.

6. Интеграция

Freshsales integrates seamlessly with tools like Google Workspace and Microsoft 365, enhancing functionality through email, calendar, and support integrations. HighLevel's integration options are less extensive, focusing more on internal tools rather than broad third-party integrations.

7. Искусственный интеллект

Freshsales includes Freddy AI, providing predictive analytics and lead scoring to enhance decision-making. HighLevel does not emphasize AI features, focusing instead on manual configurations and automation. Freshsales leverages AI for efficiency, while HighLevel relies on user-driven processes.

Сравнение цен и тарифных планов

Let's take a closer look at the price and plans of both Freshsales and HighLevel.

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Freshsales prices

Freshsales has three price plans for you to choose from.

• Growth: Starts from $9/user/month.
• Pro: Starts from $39/user/month.
• Enterprise: Starts from $49/user/month.

Цены HighLevel

High Level has two price tiers for you to choose from.

• Стартовый пакет: 97 долларов США за место в месяц.
• Без ограничений: 297 долларов США за место в месяц.

Introducing folk CRM: the best alternative to Freshsales and HighLevel

Looking for an affordable alternative that perfectly serves marketing agencies of 20-50 people? Consider folk. A multiple award-winning CRM platform celebrated for its easy-to-use, plug-and-play system specifically designed for agency workflows. folk is versatile, supporting teams across sales, marketing, recruitment, and client management, thanks to its highly customizable design tailored for mid-size marketing agencies. It's also built to scale with your agency, whether you're growing from 20 to 50 team members or expanding beyond.

Основные характеристики

• Contact management: Centralize all your contacts effortlessly, importing from social media platforms like LinkedIn, Instagram, and X, as well as email services such as Gmail and Outlook.
• Панель управления продажами: отслеживайте весь цикл продаж и потенциальных клиентов с помощью настраиваемой панели управления, доступной как в виде доски Kanban, так и в виде списка, в зависимости от вашего рабочего процесса.
• Заметки и напоминания: добавляйте заметки прямо в профиль контакта в Folk и получайте к ним доступ в любое время и в любом месте. Устанавливайте напоминания, чтобы не упускать важные задачи и всегда быть в курсе дел.
• Ease of use and customization: Easily customize the pipelines, dashboards, automation, email sequences, so that you can use it across your sales cycle and pipeline management – and other business functions such as recruitment, marketing, and more.
• Интеграция с социальными сетями: импортируйте людей и компании из LinkedIn, Sales Navigator, Instagram и X одним щелчком мыши благодаря расширению Folk для Google Chrome.
• Синхронизация контактов из Gmail и Outlook: полная синхронизация электронной почты, позволяющая пользователям управлять всей коммуникацией непосредственно из CRM.
• Найдите адреса электронной почты в один клик: обогащение контактов с помощью Apollo и Dropcontact, чтобы вы могли заполнить недостающие данные одним щелчком мыши.
• Последовательности писем: отправляйте последовательности писем с напоминаниями, если ваши потенциальные клиенты не отвечают на ваши первые письма. Включает в себя интеграцию с ИИ, позволяющую персонализировать письма в большом масштабе.

Цены и тарифные планы

folk предлагает 14-дневную бесплатную пробную версию. После этого доступны доступные по цене ежемесячные или годовые тарифные планы. Годовой тарифный план выглядит следующим образом.

• Стандартный: 20 долларов США за пользователя в месяц.
• Премиум: 40 долларов США за пользователя в месяц.
• Индивидуальный тариф: от 80 долларов США за пользователя в месяц.

Freshsales vs. HighLevel: What's the verdict?

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In comparing Freshsales and HighLevel, it's apparent how both CRM platforms offer robust features tailored to different business needs. Freshsales excels in AI-driven sales insights and workflow automation, making it ideal for sales-focused teams. HighLevel stands out with its comprehensive digital marketing tools and white-label options, catering to agencies and marketing-centric businesses. However, for marketing agencies of 20-50 people seeking a more personalized and flexible CRM solution, folk CRM emerges as the superior choice, offering unmatched ease of use, agency-focused customization, and the perfect balance of features for growing marketing teams.

Часто задаваемые вопросы

What is the difference between Freshsales and HighLevel?

Freshsales is a sales CRM with AI, lead scoring, email/call tools, and visual pipelines. HighLevel targets agencies with funnels, SMS/email automation, booking, memberships, and white-label features. Choose sales CRM vs agency marketing needs.

How much do Freshsales and HighLevel cost?

Freshsales: Growth $9/user/mo, Pro $39, Enterprise $49. HighLevel: Starter $97/seat/mo, Unlimited $297. Pricing may vary by billing term and region.

Is HighLevel a CRM?

Yes. HighLevel includes CRM features such as pipelines, lead capture, automated workflows, SMS/email campaigns, memberships, client portals, and a white-label option for agencies.

What is a good alternative to Freshsales and HighLevel?

For mid-size marketing agencies, folk offers customizable pipelines, contact enrichment, email sequences, and fast setup. Annual plans: Standard $20/user/mo, Premium $40, Custom from $80. 14-day free trial available.