Capsule CRM vs HighLevel

Overview: Capsule CRM vs. HighLevel

Capsule CRM and HighLevel are platforms designed to support businesses in managing customer relationships and workflows.

Capsule CRM focuses on simplicity and ease of use, offering essential CRM features like contact management, sales tracking, and task organization for small to medium-sized businesses.

HighLevel, on the other hand, targets agencies with advanced automation, lead management, and client-focused tools. In this comparison, we'll explore their key features, usability, and pricing to help you choose the right platform for your needs. We'll also explore why folk CRM should also be an option for you consider, particularly for marketing agencies with 20-50 team members.

👉🏼 Try folk now to organize contact-based reminders across your marketing team

What is Capsule CRM?

Capsule CRM — это удобная платформа для управления взаимоотношениями с клиентами, разработанная для малых и средних предприятий. Она предлагает понятный, интуитивный интерфейс, который помогает пользователям управлять взаимоотношениями с клиентами, отслеживать продажи и эффективно организовывать задачи и коммуникации.

Key features of Capsule CRM

• Sales Pipeline: Capsule CRM provides a sales pipeline feature that helps users track opportunities and manage leads through various stages of the sales process.
• Key Integrations: Capsule integrates with popular tools like Google Workspace, Xero, and Mailchimp, enabling users to connect external applications for a more streamlined workflow.
• Task Management: The task management feature allows users to create, assign, and track tasks related to contacts, sales, or projects within the CRM.
• Task Reminders: Capsule CRM offers task reminders to help users stay on top of deadlines and follow-ups by sending notifications when tasks are due.
• Workflow Automation: Workflow automation in Capsule CRM enables users to automate repetitive tasks and processes, such as email follow-ups or task assignments, to improve efficiency.
  

Что такое HighLevel?

HighLevel — это комплексная платформа, разработанная для оптимизации цифрового маркетинга агентств и компаний. Она предлагает такие функции, как сбор лидов, автоматическое бронирование, удержание клиентов и создание сайтов для членов клуба. Платформа предоставляет инструменты, которые помогают агентствам создавать свои цифровые маркетинговые механизмы, автоматизировать рабочие процессы и стимулировать рост бизнеса. Она также включает в себя опцию white-label для агентств.

Основные особенности HighLevel

• Инструменты для привлечения потенциальных клиентов: HighLevel предоставляет настраиваемые формы, опросы и целевые страницы, которые помогают компаниям эффективно привлекать потенциальных клиентов и управлять ими.
• Автоматизированные рабочие процессы: автоматизируйте такие задачи, как последующие действия, планирование встреч и напоминания, экономя время и обеспечивая постоянную коммуникацию.
• Инструменты для удержания клиентов: взаимодействуйте с потенциальными клиентами с помощью электронных писем, текстовых сообщений и автоматических последовательностей, чтобы превратить их в лояльных клиентов.
• Создание сайтов для членов: создавайте и управляйте сайтами для членов непосредственно на платформе, предлагая клиентам ценные ресурсы или курсы.
• Платформа White-label: агентства могут полностью брендировать HighLevel как свой собственный продукт, обеспечивая своим клиентам беспроблемный опыт.

Capsule CRM vs. HighLevel: Feature Comparison

Let's break down the key features of Capsule CRM and HighLevel to take a closer look at their sales automation, email marketing tools, user experience and more.

1. Управление каналом продаж

Capsule CRM's pipeline management feature offers a user-friendly approach to tracking sales opportunities through various stages. You can view the sales pipeline as a list, kanban, or dashboard. HighLevel CRM's sales pipeline management feature enables businesses to create pipelines tailored to their sales processes. It provides tools to track leads, monitor deal progress, and view opportunities through a dashboard. This feature is designed to help organize sales workflows and provide visibility into the sales cycle.

2. Простота использования

Capsule CRM offers a user-friendly interface with straightforward navigation, making it accessible for small to medium-sized businesses. HighLevel, while feature-rich, may require a learning curve due to its extensive customization options and advanced functionalities, which can be overwhelming for new users.

3. Обогащение контактов

Capsule CRM's contact enrichment feature automatically enhances contact and company records by pulling in relevant data, such as job titles, email addresses, LinkedIn profiles, and company information. However, it is only available on specific premium plans. HighLevel CRM does not appear to offer dedicated contact enrichment features.

4. Информационно-пропагандистская работа

Capsule CRM's outreach solution focuses on simplifying email marketing and automating follow-ups through integration with its email tool, Transpond. HighLevel CRM includes outreach tools such as email campaigns, text messaging, and automated sequences, offering diverse communication options but requiring time to configure for specific strategies.

5. Автоматизация

Capsule CRM offers automation features to streamline sales processes, with triggers for actions based on pipeline changes. HighLevel CRM provides robust automation tools for lead follow-ups and campaigns, though setting up complex workflows may require additional effort.

6. Интеграция

Capsule CRM integrates with popular third-party applications like Google Workspace and Microsoft 365 for email and calendar synchronization, and also connects with accounting software such as Xero. HighLevel also offers integrations designed to streamline operations by enabling users to connect HighLevel with their existing systems and tools. However, the range of integrations may require additional setup and configuration to align with specific business needs.

7. Искусственный интеллект

Capsule CRM has limited AI integrations, focusing on basic automation and efficiency. HighLevel CRM does not prominently feature AI, instead emphasizing manual configuration and automation rather than AI-driven functionalities.

Сравнение цен и тарифных планов

Let's take a closer look at the price and plans of both Capsule CRM and HighLevel.

Capsule CRM prices

Capsule CRM has a few price plans for you to choose from. Depending on the number of contacts in your database, and features you're after.

• Starter plan: Starts from $18 per user, per month.
• Growth plan: Starts from $36 per user, per month.
• Advanced plan: Starts from $54 per user, per month.
• Ultimate plan: Starts from $72 per user, per month.

Цены HighLevel

High Level has two price tiers for you to choose from.

• Стартовый пакет: 97 долларов США за место в месяц.
• Без ограничений: 297 долларов США за место в месяц.

Introducing folk CRM: the best alternative to Capsule CRM and HighLevel

Looking for an affordable alternative? We recommend folk. A multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system. folk CRM is the ideal solution for marketing agencies of 20-50 people, offering the perfect balance of simplicity and advanced features that growing marketing teams need. folk is extremely versatile. It can scale with you as your business grows, and can support multiple business functions including sales and marketing. Making it one of the most flexible CRM systems in the market.

Основные характеристики

• Contact management: Bring all your contacts into one place seamlessly, from social media platforms such as LinkedIn, Instagram and X to multiple inboxes including Gmail and Outlook.
• Notes and reminders: Attach notes directly to a contact's profile in folk, and access them on the go. And assign reminders so you know exactly when to follow-up.
• Sales pipeline dashboard: Manage your entire sales cycle and leads with a highly customizable sales pipeline dashboard that can be used in Kanban-board view or listicle.
• Ease of use and customization: Easily customize the pipelines, dashboards, automation, email sequences, so that you can use it across your sales cycle and pipeline management – and other business functions such as recruitment, marketing, and more.
• Интеграция с социальными сетями: импортируйте людей и компании из LinkedIn, Sales Navigator, Instagram и X одним щелчком мыши благодаря расширению Folk для Google Chrome.
• Синхронизация контактов из Gmail и Outlook: полная синхронизация электронной почты, позволяющая пользователям управлять всей коммуникацией непосредственно из CRM.
• Найдите адреса электронной почты в один клик: обогащение контактов с помощью Apollo и Dropcontact, чтобы вы могли заполнить недостающие данные одним щелчком мыши.
• Последовательности писем: отправляйте последовательности писем с напоминаниями, если ваши потенциальные клиенты не отвечают на ваши первые письма. Включает в себя интеграцию с ИИ, позволяющую персонализировать письма в большом масштабе.

Цены и тарифные планы

folk предлагает 14-дневную бесплатную пробную версию. После этого доступны доступные по цене ежемесячные или годовые тарифные планы. Годовой тарифный план выглядит следующим образом.

• Стандартный: 20 долларов США за пользователя в месяц.
• Премиум: 40 долларов США за пользователя в месяц.
• Индивидуальный тариф: от 80 долларов США за пользователя в месяц.

Capsule CRM vs. HighLevel: What's the verdict?

It's apparent that both Capsule CRM and HighLevel offers unique strengths tailored to different business needs. Capsule CRM is ideal for small to medium-sized businesses seeking simplicity and efficiency, while HIghLevel provides extensive automation and marketing capabilities. However, for marketing agencies with 20-50 team members that need a more personalized approach to relationship management, folk CRM provides the superior alternative to these traditional CRM options, blending ease of use with customization specifically designed for growing agencies.

👉🏼 Try folk now to never miss a follow-up when switching from Capsule or HighLevel

Часто задаваемые вопросы

What is better than HighLevel?

It depends on needs. For agencies focused on white-label marketing automation, HighLevel fits. For 20–50 person teams wanting a simpler CRM with pipelines, email sequences, and contact enrichment at lower cost, consider folk.

Is Capsule CRM good for small businesses?

Yes. Capsule CRM suits small and mid-sized teams needing a straightforward CRM with contact management, task tracking, visual pipelines, and reminders. It integrates with Google Workspace, Microsoft 365, Xero, and Mailchimp.

Does HighLevel include a sales pipeline?

Yes. HighLevel offers customizable pipelines with stages, deal tracking, dashboards, and automation for follow-ups and scheduling. The breadth of options can require setup time and a learning curve.

How do Capsule CRM and HighLevel pricing compare?

Capsule: $18–$72 per user/month. HighLevel: $97 or $297 per seat/month. Pricing may vary by term. For a lower-cost option with pipelines, enrichment, and email sequences, consider folk from $20–$40 per user/month.