Ontdek folk - het CRM-systeem voor bedrijven die door mensen worden aangestuurd
The wrong CRM doesn't just slow you down—it quietly kills deals, buries context in inboxes, and makes every follow-up harder than it should be.
The right one becomes your team's operating system for every conversation, pipeline, and relationship.
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Two CRM philosophies: pipeline-first vs data-model-first
Pipedrive vs Attio is really a choice between two philosophies: Pipedrive is pipeline-first and familiar to classic sales teams, while Attio is data-model-first, built for those who want to design their own flexible workspace. Both can work—but they won't fit the same type of company or workflow.
In this comparison, we'll break down how Pipedrive and Attio stack up on usability, automation, and collaboration so you can see which one matches your reality. And if you want something more modern and lightweight than Pipedrive, but less complex than Attio, we'll also show you why folk is a strong alternative.
Attio vs Pipedrive: Take the test!
Pipedrive vs Attio: Which CRM is the best for you?
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Wat is Pipedrive?
Pipedrive is een webgebaseerd CRM-systeem voor kleine bedrijven, dat leadbeheer, automatisering, e-mailintegratie en aanpasbare pijplijnen biedt om de verkoop te optimaliseren.
Belangrijkste kenmerken van Pipedrive
- Lead- en dealbeheer: gecentraliseerde tools voor het beheren van klantgegevens, interacties en verkooppijplijnen, zodat teams snel kunnen reageren op kansen.
- Verkoopautomatisering: Workflowautomatisering voor het afhandelen van repetitieve taken, zoals het doorsturen van leads, follow-ups en e-mailreeksen, zodat verkoopteams zich kunnen concentreren op het sluiten van deals.
- E-mailintegratie: volledige e-mailsynchronisatie, sjablonen en trackingfuncties, waardoor gebruikers alle communicatie rechtstreeks vanuit het CRM kunnen beheren.
- Geavanceerde rapportage en analyse: realtime data-analyse en aangepaste rapportagetools om verkoopprestaties bij te houden, omzet te voorspellen en bruikbare inzichten te verkrijgen.
- Aanpassing en beveiliging: opties om pijplijnen, velden en gebruikersrechten aan te passen, met robuuste beveiligingsmaatregelen om gegevens te beschermen.
Wat is Attio?
Attio CRM is a customizable platform designed for flexibility in managing customer relationships and workflows. It's new on the market and allows users to create tailored pipelines, manage customer data, and track interactions within an intuitive interface.
Belangrijkste kenmerken van Attio
- Aanpasbare pijplijnen: Met Attio kunnen gebruikers hun verkooppijplijnen volledig aanpassen en dealfasen creëren die aansluiten bij specifieke bedrijfsprocessen.
- Contact- en bedrijfsbeheer: Het centraliseert contact- en bedrijfsgegevens en houdt automatisch e-mails, notities en taken bij voor een uitgebreid overzicht van interacties.
- Workflowautomatisering: gebruikers kunnen taken zoals gegevensinvoer en follow-ups automatiseren op basis van specifieke triggers, waardoor de efficiëntie wordt verbeterd.
- Task manager and reminders: Built-in tools help users stay on top of tasks and follow-ups, ensuring important activities are not missed.
Pipedrive vs. Attio: Feature Comparison
Let's break down the key features of two CRM software solutions and take a closer look at their sales automation, email marketing tools, and contact management. For sales teams of 20-50 people evaluating these options, understanding how each platform handles day-to-day workflows and team collaboration is crucial.
1. Beheer van de verkooppijplijn
Pipedrive offers a user-friendly Kanban-board interface that closely aligns with traditional sales pipeline management processes, making it easy for teams to track and manage deals visually. Its straightforward design helps users focus on deal progression and prioritize tasks effectively. On the other hand, Attio's pipeline management system is highly customizable, allowing users to create tailored stages that reflect their specific sales processes. This flexibility enables teams to adapt the CRM to their unique workflows, enhancing overall efficiency.
Attio also supports a Kanban-style view for visualizing deal progression, but it goes a step further by including automation triggers at each stage. These triggers help streamline repetitive tasks, ensuring that crucial follow-ups and updates are not missed, ultimately boosting productivity. Both CRMs offer robust tools for visualizing and managing sales pipelines, but Attio's customization and automation capabilities may provide an edge for businesses looking for a more tailored and automated approach to pipeline management.
2. Gebruiksgemak
Pipedrive is designed with a user-friendly interface that simplifies navigation for sales teams, while Attio offers a sleek and intuitive design that emphasizes ease of use for managing customer interactions efficiently.
3. Contactverrijking
Pipedrive's contact enrichment feature works by integrating with third party tools to pull additional information from external sources, automatically populating fields with relevant data such as job titles, company information, and social media profiles. Attio automates the contact enrichment process.
4. Outreach
Pipedrive's email builder is more geared towards campaigns such as newsletters, and more responsive email marketing campaigns. Attio has an Outreach integration that allows users to trigger responses to email sequences. You can also connect your inbox to Attio to send messages directly from the platform.
5. Automatisering
Pipedrive's automation feature streamlines sales processes by automating repetitive tasks, such as data entry, follow-ups, and lead assignment. Attio's automation feature allows users to streamline workflows by automating routine tasks such as data entry, follow-ups, and triggering actions based on customer interactions or deal stages, helping teams save time and improve efficiency.
6. Integratie
Pipedrive offers over 300 integrations, allowing users to connect the CRM with various third-party tools across different categories, including marketing automation and email platforms.
7. Kunstmatige intelligentie
Pipedrive integrates AI primarily through its Sales Assistant, which provides actionable insights and recommendations to optimize sales activities. Attio CRM integrates AI to enhance multiple areas of customer relationship management. Its AI features allow users to automate complex tasks, such as classifying unstructured data, generating summaries, and qualifying leads.
Prijs- en pakketvergelijking
Let's take a closer look at the price and plans of both Pipedrive and Attio.
Prijzen van Pipedrive
Pipedrive biedt twee soorten abonnementen aan, beide voor hun CRM-product. Deze zijn beschikbaar op maandelijkse of jaarlijkse basis. Hun jaarlijkse abonnement is als volgt.
- Essentieel abonnement: vanaf $ 24 per gebruiker per maand.
- Geavanceerd abonnement: vanaf $ 44 per gebruiker per maand.
- Powerplan: vanaf $ 79 per gebruiker per maand.
- Enterprise-abonnement: vanaf $ 129 per gebruiker per maand.
Attio-prijzen
Attio heeft een gratis abonnement dat beperkt is tot drie licenties per maand. Daarna geldt het volgende jaarabonnement.
- Plus: $34/stoel/maand .
- Pro: $69 per werkplek per maand.
- Enterprise: $ 119 per gebruiker per maand.
folk CRM: the best alternative to Pipedrive and Attio
Looking for an affordable alternative? For sales teams of 20-50 people who need a balance of simplicity and power, folk CRM emerges as the ideal solution. There is a reason why folk is a multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system that scales perfectly with growing sales teams.
Belangrijkste kenmerken
- Gebruiksgemak en aanpasbaarheid: Pas de pijplijnen, dashboards, automatisering en e-mailreeksen eenvoudig aan, zodat u ze kunt gebruiken in uw verkoopcyclus en pijplijnbeheer, maar ook in andere bedrijfsfuncties zoals werving, marketing en meer.
- Integratie met sociale media: importeer personen en bedrijven uit LinkedIn, Sales Navigator, Instagram en X met één klik dankzij de Google Chrome-extensie van folk.
- Contactsynchronisatie vanuit Gmail en Outlook: volledige e-mailsynchronisatie waarmee gebruikers alle communicatie rechtstreeks vanuit het CRM kunnen beheren.
- Vind e-mailadressen met één klik: contactverrijking mogelijk gemaakt door Apollo en Dropcontact, zodat u ontbrekende gegevens met één klik kunt invullen.
- E-mailreeksen: verstuur e-mailreeksen met herinneringen als uw leads niet op uw eerste e-mails reageren. Het bevat een AI-integratie waarmee u e-mails op grote schaal kunt personaliseren.
- Notes and reminders: Attach notes directly to a contact's profile in folk so you can pick up where you left off, and assign reminders so you know exactly when to follow-up.
Prijs en abonnementen
folk biedt een gratis proefperiode van 14 dagen. Daarna zijn er betaalbare maand- of jaarabonnementen beschikbaar. Het jaarabonnement is als volgt.
- Standaard: $ 17,5 per gebruiker, per maand.
- Premium: $35 per gebruiker, per maand.
- Aangepast: vanaf $ 70 per gebruiker per maand.
Pipedrive vs. Attio: What's the verdict?
| Gereedschap | Het beste voor | Starting price (annual) |
|---|---|---|
| volks-CRM | Teams of 20-50 people that want a modern, lightweight CRM with flexible pipelines, LinkedIn capture via folkX, built-in enrichment and AI, without the complexity of a heavy data model. | From $17.5/user/month, 14 day free trial. |
| Pipedrive | Sales teams that prefer a classic Kanban style pipeline, simple reporting and straightforward sales automation focused on deals, not wider relationship workflows. | From $24/user/month (Essential plan), billed annually. |
| Attio | Companies that need a highly customizable, schema driven CRM with advanced objects and views, and are ready to invest time in setup and ongoing configuration. | From $34/user/month (Plus plan), billed annually. Free tier available. |
👉🏼 Probeer folk nu om contactgebaseerde herinneringen met je team te beheren
In conclusion, both Pipedrive and Attio offer robust CRM solutions with unique features tailored to different business needs. Pipedrive excels in sales automation and reporting, making it ideal for sales-focused teams, while Attio provides a modern interface with flexible customization options. However, for medium-sized sales teams of 20-50 people that need a more personalized approach to relationship management, folk CRM stands out as the best solution, blending ease of use with customization and offering superior value at a lower cost per user.
Veelgestelde vragen
What is the key difference between Pipedrive and Attio?
Pipedrive is pipeline-first with familiar deal stages and simple reporting. Attio is data-model-first, offering deep customization of objects and views but requires more setup and ongoing configuration.
Which CRM is easier to set up and adopt?
Pipedrive is typically quicker for classic sales teams to adopt. Attio can feel heavier and suits teams willing to design and maintain a custom schema. For fast team-wide adoption, consider a lighter tool like folk.
How much do Pipedrive and Attio cost?
Pipedrive (annual): Essential $24/user/mo, Advanced $44, Power $79, Enterprise $129. Attio (annual): Plus $34/user/mo, Pro $69, Enterprise $119; free plan for up to 3 seats. Pricing may vary by region and term.
What is a good alternative to Pipedrive and Attio?
folk is a modern, lightweight CRM with pipelines, email sync, enrichment, AI, and a Chrome extension for LinkedIn capture. Annual plans from $17.5/user/mo with a 14-day free trial.
Ontdek de folk CRM-
Net als de verkoopassistent die uw team nooit heeft gehad
