HubSpot vs Nimble

HubSpot vs. Nimble at a glance

HubSpot and Nimble are two popular CRM options, each bringing unique strengths to customer relationship management.

HubSpot offers an all-in-one platform with powerful marketing, sales, and service tools, designed for businesses looking to centralize their customer journey and scale their growth.

Nimble, on the other hand, emphasizes contact enrichment and social media integration, making it ideal for teams focused on building and nurturing personal relationships.

In this blog post, we'll dive into their key features to help you decide which CRM best fits your needs—or if folk CRM might offer an even better alternative specifically designed for sales teams of 20-50 people who need user-friendly features with enhanced contact management tools.

👉🏼 Try folk now to compare HubSpot and Nimble side-by-side and see which fits a 20–50 person sales team best

What is HubSpot?

HubSpot CRM은 사용하기 쉽고 확장 가능한 플랫폼으로, 영업, 마케팅, 고객 서비스 및 운영을 효율적으로 관리하기 위한 통합 도구를 제공합니다.

Key features of HubSpot

• 마케팅 허브: 이메일 마케팅, 광고 추적, 랜딩 페이지 및 리드 생성 도구를 포함합니다.
• 영업 허브: 거래 추적, 파이프라인 관리, 영업 자동화 및 보고 기능을 제공합니다.
• Service hub: Offers customer service tools like ticketing, live chat, and knowledge bases.
• 운영 허브: 서로 다른 시스템 간 비즈니스 프로세스를 동기화하고 자동화합니다.
• Lead scoring: Prioritize leads with predictive scoring to improve sales efficiency.
  

What is Nimble?

Nimble is a relationship-focused CRM designed to help businesses manage contacts, track interactions, and streamline communication. You can use Nimble from your inbox, socials and web page.

Key features of Nimble

• Contact management: Nimble consolidates contact details from various sources, including email and social media, into unified profiles, making it easier to track communication.
• Social listening and engagement: The platform integrates with social media channels, enabling users to monitor conversations, engage with leads, and stay updated on contacts' social activity.
• Email tracking: Nimble provides email tracking tools to monitor when emails are opened and links are clicked, helping users gauge engagement with outreach efforts.
• Pipeline management: Users can manage sales pipelines with customizable deal stages, allowing teams to track opportunities and monitor deal progression.
• Task and activity management: Nimble includes task tracking and reminders, helping users stay organized with follow-ups, meetings, and to-do lists associated with contacts or deals.

HubSpot vs. Nimble: Feature Comparison

두 CRM 소프트웨어 솔루션의 주요 기능을 분석해보고, 영업 자동화, 이메일 마케팅 도구, 연락처 관리 기능을 자세히 살펴보겠습니다.

1. 영업 파이프라인 관리

HubSpot's pipeline management feature provides a visual overview of deals, allowing users to track the progress of sales opportunities, customize stages, and automate tasks for a more efficient sales process. On the other hand, Nimble CRM includes a pipeline dashboard for tracking sales opportunities through customizable deal stages, providing a visual overview of where deals stand within the sales process. The dashboard allows users to create and move deals through each stage, set expected close dates, and update deal values.
From this, it's clear that both platforms offer robust tools for managing sales pipelines, but HubSpot's integration with its broader suite of marketing and service tools can provide a more seamless experience for businesses looking to align their sales and marketing efforts. Meanwhile, Nimble's strength lies in its social integration capabilities, making it a great choice for businesses that prioritize social media engagement and relationship-building. However, for medium-sized sales teams of 20-50 people, folk CRM offers the perfect balance of pipeline customization and ease of use without the complexity of enterprise-level features.

2. 사용 편의성

HubSpot offers an intuitive interface with a drag-and-drop functionality, making it user-friendly even for beginners. Similarly, Nimble is generally regarded as easy to use, particularly for small to mid-sized teams focused on contact management and relationship-building.

3. 접촉 강화

HubSpot's Breeze Intelligence feature enhances data collection by automatically populating known information, streamlining the process with form shortening. This makes data entry more efficient. Nimble also offers contact enrichment but focuses on gathering detailed information from various sources for comprehensive profiles.

4. 외부 협력

HubSpot's email marketing tool offers a drag-and-drop interface for campaign creation, A/B testing, and email personalization. Nimble CRM facilitates individual and group email communications, tracking engagement with email tracking features to monitor opens and clicks, enhancing the effectiveness of outreach efforts.

5. 자동화

HubSpot provides robust automation capabilities, streamlining marketing, sales, and customer service tasks like lead nurturing and follow-ups. Nimble CRM's automation is more basic, focusing on tasks like data enrichment and follow-up reminders, aiding in interaction management without extensive manual effort.

6. 통합

HubSpot's App Marketplace features over 1,500 integrations, offering a vast array of tools that seamlessly connect with its CRM platform, enhancing its functionality and adaptability to various business needs. Nimble connects with productivity tools like Mailchimp, QuickBooks, and Zapier, enabling users to automate data flow and enhance functionality through third-party applications.

7. 인공 지능

HubSpot uses AI to automate tasks such as data entry and lead scoring, providing insights for sales forecasting and personalized content recommendations. Nimble CRM employs AI-powered sales intelligence to enrich contact profiles, gathering detailed data to enhance prospecting and lead management.

가격 및 요금제 비교

Let's take a closer look at the price and plans of both HubSpot and Nimble.

HubSpot prices

Prices and plans on the CRM suite for an annual subscription are as follows.

• Starter: $15 per user, per month.
• Professional: $450 per user, per month.
• Enterprise: $1,500 per user, per month.

Nimble prices

Nimble provides both a monthly and annual subscription plan, with only one tier plan for each subscription type.

• Annual: $24.90/user/month.
• Monthly: $29.90/user/month.

Introducing folk CRM: the best alternative to HubSpot and Nimble

Looking for the ideal CRM solution for your sales team of 20-50 people? We recommend folk. A multiple award-winning CRM platform specifically designed for medium-sized sales teams who need powerful features without enterprise complexity. folk CRM is the perfect solution for teams of 20-50 people, offering plug-and-play functionality that gets your sales team up and running quickly while supporting multiple use cases including sales, marketing, recruitment, fundraising and more.

주요 기능

• Contact management: Bring all your contacts into one place seamlessly, from social media platforms such as LinkedIn, Instagram and X to multiple inboxes including Gmail and Outlook.
• Notes and reminders: Attach notes directly to a contact's profile in folk, and access them on the go. And assign reminders so you know exactly when to follow-up.
• Sales pipeline dashboard: Manage your entire sales cycle and leads with a highly customizable sales pipeline dashboard that can be used in Kanban-board view or listicle.
• 사용 편의성과 맞춤 설정: 파이프라인, 대시보드, 자동화, 이메일 시퀀스를 손쉽게 맞춤 설정하여 영업 주기 및 파이프라인 관리 전반에 활용할 수 있습니다. 또한 채용, 마케팅 등 기타 비즈니스 기능에도 적용 가능합니다.
• 소셜 미디어 통합: folk의 Google Chrome 확장 프로그램을 통해 LinkedIn, Sales Navigator, Instagram, X의 사람 및 기업 정보를 클릭 한 번으로 가져올 수 있습니다.
• Gmail 및 Outlook 연락처 동기화: 이메일 전체 동기화를 통해 사용자가 CRM에서 직접 모든 커뮤니케이션을 관리할 수 있습니다.
• 클릭 한 번으로 이메일 주소 찾기: Apollo와 Dropcontact의 연락처 보강 기능으로 누락된 데이터 항목을 1클릭으로 채울 수 있습니다.
• 이메일 시퀀스: 리드가 첫 이메일에 답장하지 않을 경우 리마인더가 포함된 이메일 시퀀스를 발송합니다. AI 통합 기능을 통해 대규모로 이메일을 개인화할 수 있습니다.

가격 및 요금제

folk는 14일 무료 체험을 제공합니다. 이후에는 합리적인 월간 또는 연간 구독 플랜이 있습니다. 연간 구독 플랜은 다음과 같습니다.

• 표준: 사용자당 월 20달러.
• 프리미엄: 사용자당 월 40달러.
• 맞춤형: 사용자당 월 $80부터 시작합니다.

HubSpot vs. Nimble: What's the verdict?

While it's clear that both HubSpot and Nimble offer robust CRM solutions tailored to different business needs, the choice ultimately depends on your specific requirements. HubSpot excels with its comprehensive suite of integrated marketing, sales, and service tools, ideal for larger enterprises seeking scalability. Nimble, on the other hand, shines with its focus on relationship management and social media integration, making it a great choice for small to medium-sized businesses. However, for sales teams of 20-50 people who need the perfect balance of functionality and simplicity, folk CRM stands out as the clear winner, offering customizable pipelines, seamless integrations, and affordable pricing specifically designed for medium-sized teams.

👉🏼 Try folk now to centralize your pipelines and never miss a follow-up when switching from HubSpot or Nimble

자주 묻는 질문

HubSpot vs Nimble: which is better?

HubSpot suits teams needing an all‑in‑one platform for marketing, sales, and service with automation. Nimble fits relationship‑driven teams focused on contact enrichment and social channels. For 20–50 seat sales teams, consider folk.

Does HubSpot offer a free CRM plan?

Yes. HubSpot provides a free CRM with basic contact, deal, email, and live chat tools. Advanced features such as sequences, automation, and custom reporting require paid tiers.

How does Nimble integrate with social media and email?

Nimble pulls data from social networks to enrich profiles and works from Gmail and Outlook with open/click tracking. Its browser extension lets users add contacts from the web and manage outreach from the inbox.

What is a good alternative to HubSpot and Nimble?

folk CRM offers customizable pipelines, 1‑click contact enrichment, email sequences with reminders, and full Gmail/Outlook sync. Annual plans start at $20/user/month with a 14‑day free trial at folk.