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11월 13, 2025
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Capsule vs Instantly

Discover folk - 사람 중심 비즈니스의 CRM

Capsule vs Instantly: Overview

When choosing the right CRM and outreach tools for your business, Capsule and Instantly offer two distinct approaches. Capsule is a simple, user-friendly CRM designed to help small and medium-sized businesses manage contacts, tasks, and sales pipelines with ease.

Instantly, on the other hand, focuses on automating cold email outreach and lead generation, making it a powerful tool for businesses looking to scale their outreach efforts quickly.

In this blog, we'll compare Capsule and Instantly, exploring their key features to help you determine which platform best suits your business needs. Additionally, we'll introduce folk as a popular alternative that has proven especially effective for sales teams of 20-50 people looking to balance CRM functionality with outreach capabilities.

주요 사항
  • ⚖️ Capsule vs Instantly: Capsule is a simple CRM; Instantly targets cold email & leads.
  • 🗂️ Pipeline: Capsule offers list/kanban/dash views; Instantly lacks a clear deal pipeline.
  • ✉️ Outreach: Instantly excels at cold outreach (warm‑up, multi‑inbox, tracking); Capsule uses Transpond for email.
  • 💵 Pricing: Capsule $21–$75/user/mo; Instantly CRM (annual) $37.90–$77.60/user/mo (pricing).
  • 🚀 Consider folk CRM for 20–50 person teams needing CRM + outreach; plans from $20/user/mo.

캡슐 CRM이란 무엇인가요?

캡슐 CRM은 중소기업을 위해 설계된 사용자 친화적인 고객 관계 관리 플랫폼입니다. 깔끔하고 직관적인 인터페이스를 제공하여 사용자가 고객 관계를 관리하고, 영업 파이프라인을 추적하며, 업무와 커뮤니케이션을 효율적으로 정리할 수 있도록 지원합니다.

캡슐 CRM의 주요 기능

  • Simple contact management: Capsule provides an intuitive way to organize and manage contacts, helping businesses keep track of customer information and interactions effortlessly.
  • Sales pipeline tracking: It allows you to easily manage sales opportunities and monitor deals at each stage of the pipeline, providing clear visibility into the sales process.
  • Task management: Capsule includes task management features to help you stay on top of follow-ups, deadlines, and important to-dos.
  • Customizable reports: Generate and customize reports to gain insights into sales performance, customer activity, and team productivity.

인스턴트란 무엇인가요?

인스턴틀리(Instantly) 는 자동화와 이메일 아웃리치에 주력하는 신생 업체로, 팀이 대량의 맞춤형 이메일을 발송하고 응답을 추적할 수 있도록 지원합니다. 인스턴틀리 CRM은 리드 생성 및 이메일 아웃리치 캠페인을 극대화하려는 기업을 대상으로 하며, 주로 아웃바운드 영업팀과 마케터들이 활용합니다.

Instantly의 주요 기능

  • 이메일 아웃리치 자동화: Instantly의 두드러진 기능 중 하나는 대규모로 수천 통의 맞춤형 콜드 이메일을 자동화하여 발송할 수 있는 능력입니다.
  • 고급 이메일 워밍업: 이메일 워밍 및 평판 관리 도구를 제공하여 이메일이 스팸이 아닌 수신함으로 즉시 전달되도록 보장합니다.
  • AI 기반 인사이트: AI 기반 분석을 활용하여 아웃리치 성공 여부에 대한 통찰력을 얻고 향후 캠페인을 최적화하세요.
  • 다중 계정 관리: 하나의 대시보드에서 여러 이메일 계정과 캠페인을 원활하게 운영하세요.
  • 성과 추적: 오픈율, 클릭률 및 기타 핵심 지표를 추적하여 캠페인 성과를 실시간으로 측정합니다.
  • 통합: Instantly CRM은 Zapier, Google 스프레드시트 및 기타 생산성 앱과 즉시 연동되어 업무 흐름을 간소화합니다.

Capsule CRM vs. Instantly: Feature Comparison

두 CRM 소프트웨어 솔루션의 주요 기능을 분석해보고, 영업 자동화, 이메일 마케팅 도구, 연락처 관리 기능을 자세히 살펴보겠습니다.

1. 영업 파이프라인 관리

Capsule CRM's pipeline management feature offers a user-friendly approach to tracking sales opportunities through various stages. You can view the sales pipeline as a list, kanban, or dashboard. Instantly, on the other hand, doesn't have a clear kanban of all your deals. You can view your leads' status with the email campaigns, and there isn't a clear pipeline management view.

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Capsule's sales pipeline management dashboard
즉시 CRM 파이프라인
Instantly doesn't really have a sales pipeline dashboard

2. 사용 편의성

Capsule CRM is known for its intuitive interface, making it easy for users to navigate and manage customer relationships efficiently. Instantly, on the other hand, emphasizes a straightforward setup process and user-friendly dashboard, enabling users to quickly launch and manage outreach campaigns.

3. 접촉 강화

Capsule CRM's contact enrichment feature automatically enhances contact and company records by pulling in relevant data, such as job titles, email addresses, LinkedIn profiles, and company information. However, it is only available on specific premium plans.

4. 외부 협력

Capsule CRM's outreach solution focuses on simplifying email marketing and automating follow-ups through integration with its email tool, Transpond. This allows users to schedule and automate email campaigns to streamline outreach efforts. Instantly provides a robust cold outreach solution, allowing unlimited email connections and rotations to ensure high deliverability, tailored for outreach at scale.

5. 자동화

Capsule CRM offers automation features that help streamline sales and customer relationship processes, including automating repetitive tasks like follow-ups and data updates. Instantly CRM focuses on automating email outreach and follow-up processes, enabling users to send personalized bulk emails and schedule automatic follow-ups based on recipient behavior, optimizing engagement.

6. 통합

Capsule CRM integrates with a variety of popular third-party applications, including productivity tools like Google Workspace and Microsoft 365 for email and calendar synchronization. Instantly CRM integrates with various third-party applications primarily through Zapier, enabling connections with tools for email marketing, lead management, and productivity, such as Google Workspace, Slack, and Salesforce, available from their Hypergrowth plan.

7. 인공 지능

Capsule CRM has limited AI integrations compared to more advanced platforms, focusing primarily on enhancing efficiency through basic automation. Instantly CRM integrates AI to optimize email outreach by automating tasks such as email personalization, scheduling, and follow-up sequencing based on recipient engagement patterns, enabling more effective targeting and engagement strategies.

가격 및 요금제 비교

Let's take a closer look at the price and plans of both Capsule CRM and Instantly.

캡슐 CRM 가격

  • 스타터 플랜: 사용자당 월 $21부터 시작합니다 .
  • 성장 플랜: 사용자당 월 $38부터 시작합니다 .
  • 고급 플랜: 사용자당 월 $60부터 시작합니다 .
  • 최상위 플랜: 사용자당 월 $75부터 시작합니다 .
캡슐 CRM 가격 및 요금제

즉시 가격

Instantly offers a few types of plans depending on whether or not you're after its CRM product, leads generator, or outreach campaign product. Their CRM price plan comes as either a monthly or annual subscription. Their yearly subscription plan is as follows.

  • Growth CRM: 사용자당 월 $37.90부터 시작합니다.
  • Hyper CRM: 사용자당 월 $77.60부터 시작합니다.
즉시 가격 및 요금제

Introducing folk CRM: the best alternative to Capsule CRM and Instantly

Looking for an affordable alternative that perfectly serves medium-sized sales teams? We recommend folk CRM as the best solution for teams of 20-50 people who need both robust CRM functionality and effective outreach capabilities. There is a reason why folk is a multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system that scales perfectly with growing sales organizations.

👉🏼 Try folk now to organize your pipeline and outreach in one place

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You can use folk to manage your sales pipeline and automate your follow-up messages
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folk can also keep your leads organized in a listicle with custom segments and fill in missing information with contact enrichment.

주요 기능

  • 사용 편의성과 맞춤 설정: 파이프라인, 대시보드, 자동화, 이메일 시퀀스를 손쉽게 맞춤 설정하여 영업 주기 및 파이프라인 관리 전반에 활용할 수 있습니다. 또한 채용, 마케팅 등 기타 비즈니스 기능에도 적용 가능합니다.
  • 소셜 미디어 통합: folk의 Google Chrome 확장 프로그램을 통해 LinkedIn, Sales Navigator, Instagram, X의 사람 및 기업 정보를 클릭 한 번으로 가져올 수 있습니다.
  • Gmail 및 Outlook 연락처 동기화: 이메일 전체 동기화를 통해 사용자가 CRM에서 직접 모든 커뮤니케이션을 관리할 수 있습니다.
  • 클릭 한 번으로 이메일 주소 찾기: Apollo와 Dropcontact의 연락처 보강 기능으로 누락된 데이터 항목을 1클릭으로 채울 수 있습니다.
  • 이메일 시퀀스: 리드가 첫 이메일에 답장하지 않을 경우 리마인더가 포함된 이메일 시퀀스를 발송합니다. AI 통합 기능을 통해 대규모로 이메일을 개인화할 수 있습니다.
  • Notes and reminders: Create notes directly on someone's profile and assign reminders so you know exactly when to follow-up, even if it is six months down the line.

가격 및 요금제

folk는 14일 무료 체험을 제공합니다. 이후에는 합리적인 월간 또는 연간 구독 플랜이 있습니다. 연간 구독 플랜은 다음과 같습니다.

  • 표준: 사용자당 월 20달러.
  • 프리미엄: 사용자당 월 40달러.
  • 맞춤형: 사용자당 월 $80부터 시작합니다.

Capsule CRM vs. Instantly: What's the verdict?

When comparing Capsule CRM and Instantly, each platform offers unique strengths: Capsule excels in managing customer relationships with its user-friendly interface, while Instantly is ideal for businesses focused on email outreach and automation. However, for sales teams of 20-50 people seeking the best CRM solution that combines comprehensive relationship management with powerful outreach capabilities, folk CRM emerges as the clear winner. With its robust features, extensive customization options, and competitive pricing designed specifically for medium-sized sales teams, folk CRM is the optimal choice for businesses looking to optimize their CRM strategy and drive sales growth.

👉🏼 Try folk now to never miss a follow-up when switching from Capsule or Instantly

자주 묻는 질문

What is the main difference between Capsule CRM and Instantly?

Capsule is a full CRM for contact, task, and pipeline management. Instantly specializes in cold email outreach and lead generation, with limited deal pipeline features.

Is Instantly good for cold emails?

Yes. Instantly focuses on cold outreach with high-volume sending, warm‑up, rotation across multiple inboxes, and performance tracking to improve deliverability and replies.

How much do Capsule and Instantly cost?

Capsule: $21–$75 per user/month. Instantly CRM (annual billing): $37.90–$77.60 per user/month. Prices vary by plan and billing term.

What is a good alternative to Capsule and Instantly for sales teams?

folk CRM offers a customizable pipeline, contact enrichment, and email sequences. Annual plans: Standard $20, Premium $40, Custom from $80 per user/month. 14‑day free trial: folk.

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