Discover folk 사람 중심 비즈니스의 CRM
Winning customers has become easier than passing security reviews. More SMBs now face vendor questionnaires, IT assessments, and procurement checks long before a contract reaches the signature stage. A CRM without strong security standards can quickly become a blocker.
SOC 2 compliance demonstrates that a CRM provider follows audited controls for protecting customer data, managing access, monitoring systems, and maintaining operational security. While features still matter, security has become part of the buying decision for companies handling sensitive customer information.
The platforms below combine SOC 2 compliance with modern CRM capabilities built for growing businesses. They offer different approaches to automation, AI, collaboration, and pipeline management while helping SMBs meet increasingly demanding security expectations.
What Is a SOC 2-Compliant CRM and Why It's Important?
A SOC 2-compliant CRM is a customer relationship management platform that has implemented security controls aligned with the SOC 2 Trust Services Criteria. These independent audits evaluate how a software provider protects customer data through policies, technical safeguards, operational processes, and ongoing monitoring.
Unlike GDPR, which focuses on privacy regulation, SOC 2 is centered on security and operational integrity. Many SMBs work with enterprise customers that require software vendors to demonstrate strong security practices before approving procurement or sharing sensitive information.
A SOC 2-compliant CRM typically includes capabilities such as:
✔️ Encryption for data at rest and in transit
✔️ Role-based permissions and access controls
✔️ Multi-factor authentication (MFA)
✔️ Continuous monitoring and security logging
✔️ Backup and disaster recovery procedures
✔️ Vendor risk management processes
✔️ Secure infrastructure with regular vulnerability testing
✔️ Documented incident response policies
For growing businesses, these controls deliver practical benefits beyond compliance. They simplify customer security reviews, strengthen trust during sales cycles, reduce operational risk, and help internal teams meet IT and procurement requirements without introducing additional security tools.
The five CRM platforms below combine modern sales functionality with security practices that support businesses scaling into larger accounts while maintaining a strong security posture.
5 Best SOC 2-Compliant CRM for SMBs in 2026
1. folk
평점
⭐⭐⭐⭐⭐ (G2)
개요
folk is an AI-powered CRM built for growing businesses that need modern relationship management without sacrificing security. The platform is SOC 2 Type II compliant, giving SMBs confidence that customer data is protected through independently audited security controls. Combined with native integrations, AI automation, and fast deployment, folk offers an enterprise-grade security posture without the complexity typically associated with enterprise CRM platforms.
Customer interactions from Gmail, Outlook, LinkedIn, meetings, and email sequences are centralized in a shared workspace, while AI automatically enriches contacts, summarizes conversations, extracts structured information, and suggests next actions. Flexible pipelines, custom fields, API access, and collaborative views allow teams to adapt the CRM to their sales process instead of changing the way they work.
장점
- SOC 2 Type II compliant
- AI-powered contact enrichment and meeting summaries
- Native Gmail and Outlook synchronization
- LinkedIn and Sales Navigator integration
- 사용자 정의 파이프라인, 뷰 및 필드
- 기본 제공 이메일 시퀀스 및 템플릿
- 팀 간 공유되는 관계 이력
- 최소한의 설정만으로 빠른 온보딩
단점
- 기본 호출 기능이 없음
- 마케팅 자동화는 전용 마케팅 플랫폼보다 부담이 적습니다.
- Some AI capabilities require higher-tier plans
가격 책정
- 표준 요금제: 사용자당 월 24달러
- Premium: 사용자당 월 48달러
- 맞춤형: 사용자당 월 80달러부터
- 무료 체험: 14일
2 HubSpot CRM
평점
⭐⭐⭐⭐ (G2)
개요
HubSpot is one of the most widely adopted CRMs among SMBs thanks to its combination of sales, marketing, customer service, and automation tools. The platform is SOC 2 Type II compliant and provides enterprise-grade security features while remaining accessible to growing businesses. Its intuitive interface and large integration marketplace make it a popular choice for companies that want to scale without replacing their CRM.
Beyond contact and pipeline management, HubSpot includes email marketing, meeting scheduling, reporting, customer support, and AI-powered productivity features. Businesses can start with the free CRM and gradually add advanced capabilities as their sales organization grows.
장점
- SOC 2 Type II compliant
- Free CRM available
- 광범위한 통합 마켓플레이스
- AI-powered sales and marketing features
- Built-in marketing, sales, and customer service hubs
- Easy to deploy and scale
단점
- Costs increase quickly as teams grow
- Advanced automation requires higher-tier plans
- Customization can become expensive for SMBs
가격 책정
- 무료 CRM: 이용 가능
- Starter Customer Platform: From $20/month
- Professional: From $1,300/month
- Enterprise: From $4,300/month
3. Pipedrive
평점
⭐⭐⭐⭐ (G2)
개요
Pipedrive is a sales-focused CRM built for SMBs that prioritize pipeline visibility and ease of use. The platform is SOC 2 Type II compliant and combines strong security practices with an interface that requires very little onboarding. Sales teams can manage deals, automate repetitive tasks, track communications, and forecast revenue without navigating unnecessary complexity.
Its visual pipeline remains one of Pipedrive's biggest strengths, while AI-powered recommendations, workflow automation, email synchronization, and a large integration ecosystem help growing companies streamline day-to-day sales operations.
장점
- SOC 2 Type II compliant
- Intuitive visual sales pipeline
- AI 기반 영업 지원
- Workflow automation and email synchronization
- 대규모 통합 마켓플레이스
- Fast implementation for SMBs
단점
- Marketing features are relatively limited
- Project management requires additional tools
- Reporting is less advanced on lower-tier plans
가격 책정
- Lite: From $14/user/month
- Growth: From $39/user/month
- Premium: From $59/user/month
- Ultimate: From $79/user/month
4 애티오
평점
⭐⭐⭐⭐ (G2)
개요
Attio is an AI-native CRM designed for modern SMBs that want a flexible platform capable of adapting as their business grows. The platform is SOC 2 Type II compliant and combines strong security practices with a real-time data architecture that keeps customer records synchronized across emails, calendars, and connected applications.
Unlike traditional CRMs built around static records, Attio automatically builds relationships between people, companies, and interactions. Teams can customize pipelines, databases, and workflows while AI helps summarize accounts, organize information, and surface relevant context before every customer interaction.
장점
- SOC 2 Type II compliant
- AI-native platform with real-time data synchronization
- Highly customizable data model
- Flexible pipelines and workflow automation
- Native email and calendar synchronization
- Modern interface with fast deployment
단점
- More configuration required than template-based CRMs
- 마케팅 역량은 여전히 제한적이다
- Some advanced AI features require higher-tier plans
가격 책정
- Free: Available
- 추가: 사용자당 월 29달러
- 프로: 사용자당 월 59달러
- 기업용: 맞춤형 가격 정책
5. Close
평점
⭐⭐⭐⭐ (G2)
개요
Close CRM is built specifically for SMB sales teams that spend most of their day prospecting and closing deals. The platform is SOC 2 Type II compliant and combines security with productivity features such as built-in calling, email, SMS, AI-assisted workflows, and sales automation.
Instead of relying on multiple sales tools, Close centralizes communication inside a single workspace. Reps can call prospects, send emails, automate follow-ups, and manage opportunities without switching between applications. This makes it particularly attractive for startups and outbound sales teams focused on execution rather than CRM administration.
장점
- SOC 2 Type II compliant
- Built-in calling, email, and SMS
- AI-powered sales productivity features
- Workflow automation and sequences
- Strong reporting for SMB sales teams
- Quick implementation with minimal setup
단점
- Less suitable for complex enterprise processes
- Marketing functionality is limited
- Custom reporting is less flexible than some competitors
가격 책정
- Solo: $9/user/month
- Essentials: $35/user/month
- Growth: $99/user/month
- Scale: $139/user/month
결론
Choosing a SOC 2-compliant CRM is about more than checking a security box. It helps SMBs protect customer data, simplify vendor security reviews, and build credibility with larger customers that expect audited security controls from their software providers.
While every CRM on this list offers a strong security foundation, the best fit depends on business priorities. folk CRM stands out for teams looking to combine SOC 2 Type II compliance with AI-powered relationship management, fast deployment, and flexible workflows. Businesses that need broader marketing capabilities may prefer HubSpot, while Pipedrive, Attio, and Close each bring strengths for sales-focused organizations with different growth stages and operating models.
자주 묻는 질문
What does SOC 2 compliance mean for a CRM?
SOC 2 compliance means an independent auditor has assessed the CRM provider's security controls against the Trust Services Criteria. It demonstrates that the platform follows established practices for protecting customer data, managing access, monitoring systems, and maintaining operational security.
Is SOC 2 required for SMBs?
No. SOC 2 is not a legal requirement. However, many enterprise customers, regulated industries, and procurement teams expect software vendors to meet SOC 2 standards before sharing sensitive business data.
Which SOC 2-compliant CRM is best for growing SMBs?
For businesses looking for a balance between security, AI capabilities, ease of use, and flexibility, folk CRM offers one of the strongest combinations. Other options like HubSpot, Pipedrive, Attio, and Close are also excellent choices depending on sales processes and business needs.
Does SOC 2 compliance guarantee GDPR compliance?
No. SOC 2 and GDPR address different areas. SOC 2 focuses on security controls and operational practices, while GDPR governs how personal data is collected, processed, stored, and protected under European privacy regulations. Many CRM providers support both, but one certification does not replace the other.
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