HubSpot vs Nimble

HubSpot vs. Nimble at a glance

HubSpot and Nimble are two popular CRM options, each bringing unique strengths to customer relationship management.

HubSpot offers an all-in-one platform with powerful marketing, sales, and service tools, designed for businesses looking to centralize their customer journey and scale their growth.

Nimble, on the other hand, emphasizes contact enrichment and social media integration, making it ideal for teams focused on building and nurturing personal relationships.

In this blog post, we'll dive into their key features to help you decide which CRM best fits your needs—or if folk CRM might offer an even better alternative specifically designed for sales teams of 20-50 people who need user-friendly features with enhanced contact management tools.

👉🏼 Try folk now to compare HubSpot and Nimble side-by-side and see which fits a 20–50 person sales team best

什么是HubSpot？

HubSpotCRM 是一款用户友好、可扩展的平台，提供集成工具以高效管理销售、营销、客户服务和运营。

Key features of HubSpot

• 营销中心：包含电子邮件营销、广告追踪、落地页和潜在客户开发工具。
• 销售中心：提供交易跟踪、销售渠道管理、销售自动化及报告功能。
• Service hub: Offers customer service tools like ticketing, live chat, and knowledge bases.
• 运营中心：在不同系统间同步并自动化业务流程。
• Lead scoring: Prioritize leads with predictive scoring to improve sales efficiency.
  

What is Nimble?

Nimble is a relationship-focused CRM designed to help businesses manage contacts, track interactions, and streamline communication. You can use Nimble from your inbox, socials and web page.

Key features of Nimble

• Contact management: Nimble consolidates contact details from various sources, including email and social media, into unified profiles, making it easier to track communication.
• Social listening and engagement: The platform integrates with social media channels, enabling users to monitor conversations, engage with leads, and stay updated on contacts' social activity.
• Email tracking: Nimble provides email tracking tools to monitor when emails are opened and links are clicked, helping users gauge engagement with outreach efforts.
• Pipeline management: Users can manage sales pipelines with customizable deal stages, allowing teams to track opportunities and monitor deal progression.
• Task and activity management: Nimble includes task tracking and reminders, helping users stay organized with follow-ups, meetings, and to-do lists associated with contacts or deals.

HubSpot vs. Nimble: Feature Comparison

让我们深入剖析两款客户关系管理软件的核心功能，重点关注其销售自动化、电子邮件营销工具及联系人管理模块。

1. 销售渠道管理

HubSpot's pipeline management feature provides a visual overview of deals, allowing users to track the progress of sales opportunities, customize stages, and automate tasks for a more efficient sales process. On the other hand, Nimble CRM includes a pipeline dashboard for tracking sales opportunities through customizable deal stages, providing a visual overview of where deals stand within the sales process. The dashboard allows users to create and move deals through each stage, set expected close dates, and update deal values.
From this, it's clear that both platforms offer robust tools for managing sales pipelines, but HubSpot's integration with its broader suite of marketing and service tools can provide a more seamless experience for businesses looking to align their sales and marketing efforts. Meanwhile, Nimble's strength lies in its social integration capabilities, making it a great choice for businesses that prioritize social media engagement and relationship-building. However, for medium-sized sales teams of 20-50 people, folk CRM offers the perfect balance of pipeline customization and ease of use without the complexity of enterprise-level features.

2. 易用性

HubSpot offers an intuitive interface with a drag-and-drop functionality, making it user-friendly even for beginners. Similarly, Nimble is generally regarded as easy to use, particularly for small to mid-sized teams focused on contact management and relationship-building.

3. 接触强化

HubSpot's Breeze Intelligence feature enhances data collection by automatically populating known information, streamlining the process with form shortening. This makes data entry more efficient. Nimble also offers contact enrichment but focuses on gathering detailed information from various sources for comprehensive profiles.

4. 外展

HubSpot's email marketing tool offers a drag-and-drop interface for campaign creation, A/B testing, and email personalization. Nimble CRM facilitates individual and group email communications, tracking engagement with email tracking features to monitor opens and clicks, enhancing the effectiveness of outreach efforts.

5. 自动化

HubSpot provides robust automation capabilities, streamlining marketing, sales, and customer service tasks like lead nurturing and follow-ups. Nimble CRM's automation is more basic, focusing on tasks like data enrichment and follow-up reminders, aiding in interaction management without extensive manual effort.

6. 集成

HubSpot's App Marketplace features over 1,500 integrations, offering a vast array of tools that seamlessly connect with its CRM platform, enhancing its functionality and adaptability to various business needs. Nimble connects with productivity tools like Mailchimp, QuickBooks, and Zapier, enabling users to automate data flow and enhance functionality through third-party applications.

7. 人工智能

HubSpot uses AI to automate tasks such as data entry and lead scoring, providing insights for sales forecasting and personalized content recommendations. Nimble CRM employs AI-powered sales intelligence to enrich contact profiles, gathering detailed data to enhance prospecting and lead management.

价格与套餐对比

Let's take a closer look at the price and plans of both HubSpot and Nimble.

HubSpot prices

Prices and plans on the CRM suite for an annual subscription are as follows.

• Starter: $15 per user, per month.
• Professional: $450 per user, per month.
• Enterprise: $1,500 per user, per month.

Nimble prices

Nimble provides both a monthly and annual subscription plan, with only one tier plan for each subscription type.

• Annual: $24.90/user/month.
• Monthly: $29.90/user/month.

Introducing folk CRM: the best alternative to HubSpot and Nimble

Looking for the ideal CRM solution for your sales team of 20-50 people? We recommend folk. A multiple award-winning CRM platform specifically designed for medium-sized sales teams who need powerful features without enterprise complexity. folk CRM is the perfect solution for teams of 20-50 people, offering plug-and-play functionality that gets your sales team up and running quickly while supporting multiple use cases including sales, marketing, recruitment, fundraising and more.

主要特点

• 联系人管理：将所有联系人无缝整合至同一平台，涵盖LinkedIn、Instagram和X等社交媒体平台，以及Gmail和Outlook等多重收件箱。
• 备注与提醒： 在folk中直接将 备注附加 到联系人档案，随时随地查看。设置提醒功能，确保您精准掌握跟进时机。
• 销售流程仪表盘：通过高度可定制的销售流程仪表盘管理整个销售周期和潜在客户，支持看板视图或列表视图。
• 易用性与定制化：轻松定制销售流程、仪表盘、自动化流程及邮件序列，使其适用于整个销售周期与销售流程管理——以及招聘、营销等其他业务职能。
• 社交媒体整合：借助folk的Google Chrome扩展程序，一键导入来自LinkedIn、Sales Navigator、Instagram和X的人员及企业信息。
• Gmail与Outlook联系人同步：实现完整的邮件同步功能，让用户能够直接在CRM系统中管理所有通信内容。
• 一键查找电子邮箱：借助Apollo和Dropcontact驱动的联系人信息增强功能，您只需单击一下即可填补缺失的数据点。
• 邮件序列：若潜在客户未回复首封邮件，系统将自动发送带提醒功能的邮件序列。该功能集成人工智能技术，支持大规模个性化邮件定制。

价格与套餐

folk提供14天免费试用。试用期结束后，可选择经济实惠的月度或年度订阅方案。年度订阅方案如下：

• 标准版：每位用户每月20美元。
• 高级版：每月每位用户40美元。
• 定制方案：每位用户每月80美元起。

HubSpot vs. Nimble: What's the verdict?

While it's clear that both HubSpot and Nimble offer robust CRM solutions tailored to different business needs, the choice ultimately depends on your specific requirements. HubSpot excels with its comprehensive suite of integrated marketing, sales, and service tools, ideal for larger enterprises seeking scalability. Nimble, on the other hand, shines with its focus on relationship management and social media integration, making it a great choice for small to medium-sized businesses. However, for sales teams of 20-50 people who need the perfect balance of functionality and simplicity, folk CRM stands out as the clear winner, offering customizable pipelines, seamless integrations, and affordable pricing specifically designed for medium-sized teams.

👉🏼 Try folk now to centralize your pipelines and never miss a follow-up when switching from HubSpot or Nimble

常见问题解答

HubSpot vs Nimble: which is better?

HubSpot suits teams needing an all‑in‑one platform for marketing, sales, and service with automation. Nimble fits relationship‑driven teams focused on contact enrichment and social channels. For 20–50 seat sales teams, consider folk.

Does HubSpot offer a free CRM plan?

Yes. HubSpot provides a free CRM with basic contact, deal, email, and live chat tools. Advanced features such as sequences, automation, and custom reporting require paid tiers.

How does Nimble integrate with social media and email?

Nimble pulls data from social networks to enrich profiles and works from Gmail and Outlook with open/click tracking. Its browser extension lets users add contacts from the web and manage outreach from the inbox.

What is a good alternative to HubSpot and Nimble?

folk CRM offers customizable pipelines, 1‑click contact enrichment, email sequences with reminders, and full Gmail/Outlook sync. Annual plans start at $20/user/month with a 14‑day free trial at folk.