Nimble vs. Nutshell: In-Depth CRM Comparison

Overview: Nimble vs. Nutshell CRM

Nimble and Nutshell are two CRM platforms tailored for small to mid-sized businesses, each offering unique tools for managing customer relationships.

Nimble emphasizes social media integration and contact enrichment, making it well-suited for teams focused on relationship-building and personalized outreach.

Nutshell, on the other hand, combines CRM with email marketing and sales automation, providing an all-in-one solution for managing contacts and nurturing leads. For sales teams of 20-50 people seeking a more balanced approach, folk CRM might offer an even better alternative with user-friendly contact management and customization options perfectly suited for medium-sized teams.

What is Nimble?

Nimble is a relationship-focused CRM designed to help businesses manage contacts, track interactions, and streamline communication. Nimble can work from your Outlook or Gmail inbox, social and web.

Key features of Nimble

• Contact management: Nimble consolidates contact details from various sources, including email and social media, into unified profiles, making it easier to track communication.
• Social listening and engagement: The platform integrates with social media channels, enabling users to monitor conversations, engage with leads, and stay updated on contacts' social activity.
• Email tracking: Nimble provides email tracking tools to monitor when emails are opened and links are clicked, helping users gauge engagement with outreach efforts.
• Pipeline management: Users can manage sales pipelines with customizable deal stages, allowing teams to track opportunities and monitor deal progression.
• Task and activity management: Nimble includes task tracking and reminders, helping users stay organized with follow-ups, meetings, and to-do lists associated with contacts or deals.
  

What is Nutshell?

Nutshell is an all-in-one CRM specifically designed to help B2B teams close more deals. It combines contact management, pipeline tracking, and email marketing tools to support every stage of the sales process, from lead generation to deal closure. With features like customizable pipelines, activity tracking, and seamless integration options, Nutshell NAME enables sales teams to stay organized, collaborate, and drive results—all within a user-friendly platform tailored for B2B needs.

Key features of Nutshell

• Contact management: Centralizes customer information and tracks communication history to keep teams organized and informed.
• Pipeline management: Customizable sales pipelines to track leads and deals through every stage of the sales process.
• Email marketing: Built-in email campaign tools that enable targeted outreach and engagement with prospects and customers.
• Activity tracking: Logs all interactions, including calls, emails, and meetings, allowing teams to stay on top of follow-ups and engagement.
• Reporting and analytics: Provides insights into sales performance, forecasting, and team activity, helping to make data-driven decisions.

Nimble vs. Nutshell: Feature Comparison

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1. 销售渠道管理

Nimble CRM offers a pipeline dashboard for tracking sales opportunities through customizable deal stages, providing a visual overview of where deals stand within the sales process. This dashboard allows users to create and move deals through each stage, set expected close dates, and update deal values, ensuring a streamlined approach to managing sales progress.
Nutshell's pipeline management feature provides tools for tracking leads and deals through various stages with multiple views, including board, list, map, and chart views. The pipeline is highly customizable, allowing users to organize and prioritize leads according to their workflow needs. Additional features like hot lead identification and customizable lead cards enhance visibility into deal statuses and priorities. Nutshell's pipeline tools aim to support sales teams in managing and visualizing their sales process without unnecessary complexity, offering a flexible and comprehensive solution for sales pipeline management.

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2. 易用性

Nimble is known for its intuitive interface that simplifies CRM management, making it accessible for users of all skill levels. Nutshell, on the other hand, offers a straightforward design with a focus on ease of navigation and minimal learning curve, catering to small to medium-sized businesses.

3. 接触强化

Nimble CRM's contact enrichment feature automatically gathers additional information on contacts from various public sources, including social media profiles. By integrating with social networks, Nimble also enables users to view recent social activity, providing additional context for outreach and relationship management.

4. 外展

Nimble CRM's outreach feature enables users to manage individual and group email communications, track engagement, and personalize messaging based on contact profiles. It includes email tracking to monitor opens and clicks, allowing users to gauge the effectiveness of their outreach efforts. Nutshell's outreach feature includes built-in email marketing and automation capabilities, allowing users to create and send email campaigns directly within the platform. This feature enables teams to manage targeted outreach and follow-up sequences as part of their sales process, providing basic email tracking and engagement metrics to assess campaign effectiveness.

5. 自动化

Nimble CRM's automation features are basic. Used mostly to streamline tasks like data enrichment and follow-up reminders, helping users keep track of interactions and due dates without extensive manual input. Nutshell's automation features are focused on streamlining basic sales and marketing tasks. Its automation tools support activities like sending follow-up emails, managing task reminders, and progressing deals through pipeline stages. Nutshell also offers email marketing automation.

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6. 集成

Nimble connects with productivity tools like Mailchimp, QuickBooks, and Zapier, enabling users to automate data flow and enhance functionality through third-party applications. Nutshell offers integrations with a range of popular tools to enhance its functionality and streamline workflows. It connects with major productivity platforms like Google Workspace, Microsoft 365, and Slack, allowing users to manage emails, calendars, and team communication within their existing tools.

7. 人工智能

Nimble CRM incorporates AI-powered sales intelligence to enhance prospecting and lead enrichment. Using AI, Nimble gathers detailed information from multiple sources to create enriched contact profiles, helping users gain insights into leads and prospects. Nutshell's AI integration offers several tools to enhance team productivity and streamline workflows. Key AI-driven features include timeline summarization, which helps users quickly sort through historical records by summarizing past interactions and activities.

价格与套餐对比

Let's take a closer look at the price and plans of both Nimble and Nutshell.

Nimble prices

Nimble provides both a monthly and annual subscription plan. With only one tier for each subscription type.

• Annual: $24.90/user/month.
• Monthly: $29.90/user/month.

Nutshell  prices

Nutshell offers several feature-rich plans tailored to different goals and team sizes.

• Foundation: $16 per user, per month.
• Pro: $42 per user, per month.
• Power AI: $52 per user, per month.
• Enterprise: $67 per user, per month.

Introducing folk CRM: the best alternative to Nimble and Nutshell

Looking for an affordable alternative? We recommend folk. A multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system. folk CRM is particularly effective for sales teams of 20-50 people, offering the perfect balance between advanced features and simplicity that medium-sized teams need. Thanks to its highly customizable dashboards, you can use folk for multiple business functions including sales, marketing, recruitment, investment and more.

主要特点

• 联系人管理：将所有联系人无缝整合至同一平台，涵盖LinkedIn、Instagram和X等社交媒体平台，以及Gmail和Outlook等多重收件箱。
• 备注与提醒： 在folk中直接将 备注附加 到联系人档案，随时随地查看。设置提醒功能，确保您精准掌握跟进时机。
• 销售流程仪表盘：通过高度可定制的销售流程仪表盘管理整个销售周期和潜在客户，支持看板视图或列表视图。
• 易用性与定制化：轻松定制销售流程、仪表盘、自动化流程及邮件序列，使其适用于整个销售周期与销售流程管理——以及招聘、营销等其他业务职能。
• 社交媒体整合：借助folk的Google Chrome扩展程序，一键导入来自LinkedIn、Sales Navigator、Instagram和X的人员及企业信息。
• Gmail与Outlook联系人同步：实现完整的邮件同步功能，让用户能够直接在CRM系统中管理所有通信内容。
• 一键查找电子邮箱：借助Apollo和Dropcontact驱动的联系人信息增强功能，您只需单击一下即可填补缺失的数据点。
• 邮件序列：若潜在客户未回复首封邮件，系统将自动发送带提醒功能的邮件序列。该功能集成人工智能技术，支持大规模个性化邮件定制。

价格与套餐

folk提供14天免费试用。试用期结束后，可选择经济实惠的月度或年度订阅方案。年度订阅方案如下：

• 标准版：每位用户每月20美元。
• 高级版：每月每位用户40美元。
• 定制方案：每位用户每月80美元起。

Nimble vs. Nutshell: What's the Verdict?

When comparing Nimble and Nutshell, it's apparent that both CRM platforms offer robust features tailored to different business needs. Nimble excels with its social media integration and email tracking, making it ideal for businesses focusing on relationship management. On the other hand, Nutshell provides a comprehensive suite for B2B sales teams, with strong pipeline and email marketing capabilities. However, for medium-sized sales teams of 20-50 people seeking a more personalized and flexible approach, folk CRM emerges as the most compelling choice. It combines ease of use with the right level of customization that growing sales teams need, making it the best choice for those looking to streamline their CRM experience while scaling their operations effectively.

常见问题解答

What is the difference between Nimble and Nutshell?

Nimble focuses on social media integration, contact enrichment, email tracking, and simple pipelines. Nutshell adds built-in email marketing, automation, and highly customizable pipelines tailored for B2B sales teams.

How much do Nimble and Nutshell cost?

Nimble: $24.90/user/month billed annually or $29.90 monthly. Nutshell: Foundation $16, Pro $42, Power AI $52, Enterprise $67 per user/month.

Do Nimble and Nutshell integrate with Google Workspace and Outlook?

Yes. Nimble works from Gmail and Outlook and connects to apps via Zapier. Nutshell integrates with Google Workspace and Microsoft 365 for email, calendar, and contacts.

What is a good alternative to Nimble and Nutshell?

Consider folk for customizable pipelines, contact enrichment, social imports, and email sequences with AI. Annual plans: Standard $20, Premium $40, Custom from $80 per user/month. 14-day free trial.